MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
Video Feature
Become a fan
 
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
/
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
Raise your glasses - MCM’s culture-fashion concept store, M:AZIT celebrated it's first anniversary toasting to a y..
Grand Opening Event at MCM Lab
This season, science-fiction meets high-fashion celebrating the Grand Opening event at our latest concept store in..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..
MCM Lab Grand Opening - Our New Shoppertainment Space in Seoul
After the success of our concept stores in Seoul, MCM are pleased to launch the latest "Shoppertainment" Flagship ..
MCM Pavilion Kuala Lumpur Flagship Store Grand Opening Event
In celebration of MCM’S first Flagship boutique in Malaysia, MCM hosted a Grand Opening fashion-fete at the presti..
Holiday Collection Debut
Dreaming of an MCM Christmas? This holiday season, diamonds are a bag’s best friend introducing a bevy of jewel-en..
MCM Debuts at the Galeries Lafayette: Homme
We've opened our first worldwide MCM Man shop on the ground floor of the Galeries Lafayette Homme on the Boulevard..
MCM Opens in Paris Printemps Haussman
Exciting things are happening Mademoiselle Robot's hometown of Paris... We are happy to announce the opening of ou..
Beijing Fashion Show Editorial Roundup
Today, we would like to share with you some of the editorial highlights surrounding our SS15 show. We were over th..
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
 
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..
Munich2Beijing Rabbit Project Tour: About the The Phoenix International Media Centre
Two weeks ago, MCM got it ‘Game On’ for the official SS15 ‘Diamondland’ fashion show premiere. Presented through a..
SS15 Beijing Fashion Show Celebrity Stylights & Afterparty featuring V V Brown
It’s official: from black-tie highlights to handbags and heels, MCM ignited the international stage introducing th..
MCM Opens in Xi’an Plaza Printemps
From creamy, pastel hues to muted earth tones, MCM launches its premiere in Xian at the Plaza Printemps. Located..

Prev

Next

MCM Blogger Makeover - The Greek Edition!

30-07-2012

mcm_greece_teaser


mcm_greece_1


UK, Germany, Korea and now: All eyes on our greek bloggers! This makeover is really special 'cause our favorite bloggers from the sunny state shot on the street of Greece and took photos blogger-like on their own!

“I envisioned this segment of the blogger makeover initiative to not only stand out amongst the other projects, but to give the holistic project a different flavour” remarked Zoe Drakouli, Communications Manager of Act & React (organising PR agency);  “while the other fabulous photo shoots featured MCM’s stylish products inside photography studios, I wanted this segment to feature more movement as well as showcase MCM as a lifestyle in association with one of Europe’s historic highlight destinations”

In a candid street-style photo shoot inspired by travel, glamour & modernism, MCM joined forces with four Athenian fash-pack extraordinaires: Elena Pakou from  Life full of Fashion, sisters Claire & Vasia from  Fashion has it, Pinelopi Kapnoula from Fashion Architec & lifestyle fashion blogger Posh Fashion News


posh_fashion


Posh Fashion:  

Posh Fashion is a greek fashion personal blogging network, with relations to the biggest Greek Fashion Brands/ Companies, Designers and partnerships with global brands. It also covers every fashion, lifestyle and art event in Athens, and generally Greece, and has also created several fashion editorials and installation in Athens. lfof_header_summer 

Life full of Fashion: 

Elena Pakou has been an active blogger since 2008, when she launched her Personal Style and Fashion blog, “Life Full of Fashion”. She studied Media & Communications at Panteion University of Athens and has worked in various sectors of eBusiness like eCommerce and Social Media. Moreover, she has been fortunate enough to meet and interview some of the most interesting people like Alessandro Benetton and Monica Bellucci. She currently works as a style editor for Missbloom.gr, one of the most successful greek lifestyle portals and hopes that one day she’ll interview Karl Lagerfeld!

mcm_greece 

banner-small

Fashion Architect:

Fashionarchitect.net is the first fashion blog in Greece with original content, reading in English. The creator, Pinelopi Kapnoula, had studied Architecture in University of Thessaly, is a heavy user of social media since 2009 and loves fashion! Based on her studies in Architecture and inspired from her passion in fashion, Pinelopi has started her blog few years ago.


logoF


Fashion has it:

Fashion has it.. started as an idea to share fashion tips and everyday style. It’s named after "rumor has it" aiming to make a ‘gossip’ around fashion. The creators are Claire and Vasia, sisters, students and fashion lovers. Claire is into styling and Vasia into fashion designing. Fashion has it.. was created about two years ago; Today Claire and Vasia wish to be inspiring for their readers and make their blog's content better and better every day.


mcm_greece_2 


The whole Makeover - Greek edition took place at the most popular locations in Greece and featured MCM’s SS12 Stark Backpack Collection with the blogger style-savants in iconic locations throughout Athens, such as Aeropageitou Street, just under the Acropolis, in the entrance of Ancient Herodion Theatre also situated under the Acropolis, and the Plaka historic & cultural area of Athens. Other shoot locations took place at Monastiraki, Thiselo & Stoa Attalou, which are additional iconic locales situated in the centre of Athens, likewise with the Acropolis view. 


mcm_greece_4

mcm_greece_7 


This sneaky peaky of the Makeover betrays us: The greek bloggers have a very good taste and choose our MCM backpacks for her outfit styles!! We are quite excited to see the result of the streetstyle photo shoot and love to show you the pictures as well as the styles of the greek blogger crew and introduce each lady in it's best way as soon as possible.


greece_Mcm_1

Many thanks to Act & React which supports us to realize the shoot with the lovely girls.

mcm_greece_6


Stay tuned to discover the whole MCM Blogger Makeover Greece and get to know each MCM superblogginggirl!

xx Sarah Jane <3



Tags
Blogger , Makeover , Greek , Greece , Photoshoot
Comment
+0