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MCM Flagship Boutique Tour - in Beijing!


Welcome to our luxury flagship boutique tour - and welcome to Beijing!


Our flagship store in Beijing is quite new: last year in April we've opened the doors to let China glow a bit more. In the prestigious Shin Kong Place on the 2nd floor next to other well known luxury brands - a high class store that looks like a treasure island where you can shop on 200 square metres all MCM lovelies and the highly recommended Ready-to-Wear line. The store has a simple yet sophisticated ambience with a dedicated area for VIP customers and MCM lovers - you'll find more about the store opening here.


Each corner is illuminated by hundreds of lights to show you all of the details a MCM shoulder, a hobo or a satchel bag has to offer. Not to be missed: the MCM logos inscribed on the gold brass plate curtains and the waterfall-style lamp decor. It is designed to give a luxurious brand experience to all of our customers.


Beijing is another perfect little home for our luxury brand: It is super modern, very technology-orientated, full of visions and loves tradition as well as craftsmanship.


The Shin Kong Place.

The Shin Kong Place opened on April 2007 offers shopping experience on over 180,000 square metres with round about 938 famous and international brands. It is the ideal one-stop shopping center with perfect and leisure shopping environment and considerate service. So it was obvious that this shopping adventure seems to be the best home for our lovely brand, right?


The forbidden City.

If you're looking for some shopping breaks or finished your shopping trip after visiting our MCM paradise and need some cultural experiences, you should go to the distinctive and fresh Event Hall of Shin Kong Place. It regularly holds all kinds of China’s and world’s major exhibitions about culture, art, fashion and folklore. With all these kinds of cultural and theme activities, Shin Kong Place will give customers a feeling of cultural enjoyment.


On the 6th floor you'll find different high class restaurants you shouldn't miss. Another possibility is the food court where you'll find typical chinese food as well as international cuisine - our special tip: the Ding Tai Fung and the Bellagio.


The Shin Kong Place is located in the Central Business District and is surrounded by different shopping malls and office buildings. If you want to go around and discover the area, we'd like to recommend the Chang An Avenue, Tian'an men square, the Forbidden City of Beijing as well as the famous National Stadium:


The National Stadium via.

And here you'll find the MCM Flagship Boutique:

Großere Kartenansicht 

And if you are still looking for a comfortable and luxury hotel to rest a bit after an exciting shopping day at Shin Kong Place and especially at MCM's beautiful Flagship Boutique you should book a nice room in one of these star hotels: 

  • The Beijing Marriott: 7 Jian Guo Men South Avenue, Dongcheng District · Beijing, Beijing 100005 China 
  • The Ritz Carlton: No. 83A Jian Guo Road, Chaoyang District, Beijing 100025 China

Have a wonderful stay and don't forget to say HALLO to our beautiful MCM lovelies!

Take care! xx Sarah-Jane

Our Address:

Tel : +86-10-5738-2533
Fax : +86-10-5738-2523
M2010+M2011, Shin Kong Place, No 87,
Jianguo Road, Chaoyang District, Beijing P.R.C.

Beijing , China , Flagship , Boutique , Shin Kong