MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
MCM Youtube
MCM Facebook
 
MCM Twitter
MCM Instagram
MCM Weibo
Most Viewed
Most Commented
Most popular Tags
/
The Bucket-List: SS15 Shopable Trend Report with MCM & Fashionette.de
 
SoHo Store Opening in New York
A new store opening in one of NYC's most vibrant and trendy neighbourhoods? Yes please! The new boutique is 4000 s..
Shop in Shop Debut in POOL, Munich
From gilded tessellations to contemporary graphite fixtures, MCM debuts with Munich’s most recognisable concept st..
Editorial Stylights: Party Season Roundup
Discover our latest editorial highlights in the party season round-up.
SS15 - Introducing Model Lizzy Jagger and Photographer Daniel Jackson
Inspired by the voracious culture of digital gaming, MCM goes graphic for Spring/Summer 2015 with a vivid, daring ..
MCM Debuts Game On! Diamondland!
Inspired by the culture of digital gaming, MCM goes graphic for Spring/Summer 2015 with a vivid, daring and dynami..
Grand Opening at Wuhan International Plaza
In anticipation of the upcoming New Year, MCM debuted at the Wuhan International Plaza. Designed with an intimate ..
Grand Opening in Beijing Shuang An
In celebration of the winter holiday season, MCM 'decked the malls' debuting its 8th boutique at the Shuang An dep..
MCM x Stefan Strumbel Launch Event in Singapore
In keeping with this week's festive events theme, let me take you to Singapore where we recently celebrated the la..
MCM x Butter London Christmas Event
In celebration of the winter holiday season, our London Flagship store organised a little pre-Christmas get togeth..
Christmas Punch Event at the Munich Flagship
'Tis the season to be stylish - in celebration of the 2014 holidays, MCM kicked off party season with a luxurious ..
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
Raise your glasses - MCM’s culture-fashion concept store, M:AZIT celebrated it's first anniversary toasting to a y..
Grand Opening Event at MCM Lab
This season, science-fiction meets high-fashion celebrating the Grand Opening event at our latest concept store in..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..
MCM Lab Grand Opening - Our New Shoppertainment Space in Seoul
After the success of our concept stores in Seoul, MCM are pleased to launch the latest "Shoppertainment" Flagship ..

Prev

Next

MCM 35th Anniversary Celebration Ceremony at ShinKong

11-11-2011

Yesterday, we celebrated MCM's 35th Anniversary at our Shin Kong place boutique. As usual, there was a star studded crowd in attendance and most of them were carrying their favourite MCM items. 

The Shin Kong Place boutique looks fantastic and I am particularly fond of the way this season's "it-bags" Tracey and Veronika are displayed. Of course, because of my soft spot for the MCM dogs, I am completely smitten with the sheer amount of them in the store! 

A special zone  on the ground floor was inspired by the brand's essence and featured Cognac Visetos luggage, special edition backpacks and key products of day and evening collections. 


WEI_1617


KAN_8448

These backpacks are from our Limited Edition 35th Anniversary Rucksack Project. They’re one-of-a kind... More info to follow.

IMG_3271


IMG_3587


I love the fluoro peplum and leopard combo, very fresh style.


KAN_9027

Our models showcasing some key products (with supermodel Zhang Liand in the middle)

uIMG_3500

Colour Visetos Rabbit Backpack and Phenomenon leather jacket: a cool cocktail!


WEI_1904

It Girl Chen Ran and supermodel Zhang Liang, both dressed head to toe in MCM 

KAN_9173

Newly married actress, singer and fashion icon Karen Mok dressed head to toe in MCM.

If you would like to read about the June opening party at the Shin Kong boutique, please click here.

xoxo Laetitia


Tags
shin kong , china , opening , store , mcm
Comment
+0