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MCM Launches at Selfridges in London!


Ok, guys - this is the news of the week  - or year - for everyone based in London... And those of you who want to spend some time in the British capital from time to time. It's official: MCM is taking over Selfridges & CO! You know what that means...  Shop till you drop! Immerse yourselves into our  world!

We're proud to announce MCM is now available in one of the world's leading department stores. What an honour. Our Selfridges boutique is located on the First Floor, in the Men's Luxury Accessoires Department. If you enter this area you won't be able to leave without stumbling across our very special wall which showcases all our beloved. This is a promise!


More about Selfridges & CO:

Selfridges, also known as Selfridge & Co., is a chain of high end department stores in the United Kingdom. It was founded by Harry Gordon Selfridge. The flagship store on London's Oxford Street is the second largest shop in the UK. It opened 15 March 1909 and is famous until today. 

Harry Gordon Selfridge's spirit of innovation and creativity lives

on through its owners today. Since 2003, W. Galen Weston and his

family have owned and operated the business. The only store to

be twice awarded the accolade of the Best Department Store in

the World, Selfridges today is more than just the sum of its

products - it's a shopping experience that promises to surprise,

amaze and amuse its customers by delivering extraordinary

customer experiences. And, to this day, as Harry Gordon

Selfridge said, 'Everyone is welcome'.

And so are you - our dearest MCM lovers!


The Selfridges Map:


MCM's permanent back wall: 


Some of the mind-blowing backpacks from the MCM family that are 
currently available at our brand new
home in Selfridges:


And this goes out to everyone:

So don't be sad and follow this link

Bildschirmfoto 2013-08-28 um 22.25.37

Love and many hugs

Nike Jane 

selfridges , backpacks , stark , mcm , london