• Brand Story
  • Lookbook
  • Collection
  • MCM World


Video Feature
Become a fan
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
MCM Debuts at the Galeries Lafayette: Homme
We've opened our first worldwide MCM Man shop on the ground floor of the Galeries Lafayette Homme on the Boulevard..
MCM Opens in Paris Printemps Haussman
Exciting things are happening Mademoiselle Robot's hometown of Paris... We are happy to announce the opening of ou..
Beijing Fashion Show Editorial Roundup
Today, we would like to share with you some of the editorial highlights surrounding our SS15 show. We were over th..
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..
Munich2Beijing Rabbit Project Tour: About the The Phoenix International Media Centre
Two weeks ago, MCM got it ‘Game On’ for the official SS15 ‘Diamondland’ fashion show premiere. Presented through a..
SS15 Beijing Fashion Show Celebrity Stylights & Afterparty featuring V V Brown
It’s official: from black-tie highlights to handbags and heels, MCM ignited the international stage introducing th..
MCM Opens in Xi’an Plaza Printemps
From creamy, pastel hues to muted earth tones, MCM launches its premiere in Xian at the Plaza Printemps. Located..
MCM Celebrates Vogue Fashion's Night Out in Space
From intergalactic-‘glam to stellar-style, MCM celebrated Vogue Fashion’s Night Out with a fashion-fete at our Spa..
Taipei Pop up Premiere at the Breeze Centre Songgao
Calling all Digital Soldiers: in celebration of our pop-up store tour, MCM premiered at the Breeze Centre Songgao...
Michael Michalsky Salutes Officiel Hommes 6th Anniversary with MCM
This month, L'Officiel Hommes celebrated their 6th anniversary. To celebrate, MCM's Creative Director, the talente..
MCM Debuts the X-Mini
3 styles, 1 bag: from over-the-shoulder ‘glam to cross-body couture, MCM proudly unveils the next generation of bo..
Pop-Up Roundup Part II - Hefei & Shenyang Xing Long
From pop-up to prestige, MCM debuted a ‘tour de magasin’ inaugurating a series of mini-storefronts designed to cur..
What’s inside Your AW14 Mia Bag, Sarah-Jane?
The rumours are true: if you want to get to know someone, look inside their bag! It's not all about the exterior ..
Changsha Premiere at the Friendship Department Store
From gilded archways to muted interiors, MCM celebrated a first time debut in Changsha at the historical Friendshi..
Special Stark Backpack Meets Spikezilla in the Phoenix Magazine
Trick-or-trend: this Halloween, MCM’s edgiest hero joins forces with Spikezilla in style-royale of epic proportion..
Pop-Up Roundup Part I - Amsterdam & Tianjing
From pop-up to prestige, MCM debuted a ‘tour du magasin’ inaugurating a series of mini-storefronts designed to cur..
MCM Launches First Flagship in Macau at the Four Seasons
From Munich to Macau, MCM proudly debuted in Asia’s answer to Vegas en-vogue, the Cotai Strip. Located in the gla..
MCM Launches Ginza HAUS II in Tokyo
From classic to contemporary, MCM makes a second act debut in Ginza, launching an avant-garde counterpart to the e..



MCM Co-Hosts the Premiere of Lovelace in New York



On Tuesday night, the all Hollywood had a very special rendez-vous with MCM in New York City for the premiere of "Lovelace", a biographical drama centred around the life of Linda Lovelace. It was a very natural fit, as our extraordinary CVO Mrs. Kim is a champion for women's rights around the globe. The film is about the evolution of women's rights and the brave efforts of one woman to get free from the abusive and oppressive behaviour of a dominant male population at a time when her own parents were unwilling to intervene.

MCM teamed up with The Cinema Society to host a star-studded premiere with 250 VIP guests, which included a screening at the MOMA followed by an after party at the Refinery Rooftop. The Refinery Rooftop is a chic lounge and bar with cinematic views of Manhattan and the Empire State Building. 


The MOMA (left) and the Refinery Rooftop (above right and below)


The whole cast of the movie was present, of course: Amanda Seyfried, Peter Sarsgaard, Juno Temple, Sharon Stone, Robert Patrick, Chris Noth, James Franco, Adam Brody, Chloe Sevigny, Hank Azaria, Wes Bentley, Eric Roberts, Bobby Cannavale. 


Clockwise from top left: Amanda Seyfried, Zachary Quinto, Sharon Stone, Catherine MacKinnon, Zac Posen, Adam Brody

Photos via WWD and The New York Times

They were joined by peers including singer/songwriter Estelle, model/socialite Anouck Lepere, former CFDA Director Fern Mallis all carrying MCM. Also present was Kyle Anderson, Accessories Director of Marie Claire who was our special guest.



Anouck Lepere looked stunning in a simple red dress and contrasting Cognac Visetos Mini Satchel




Estelle was so happy with her MCM Romantic Chandelier clutch she posted it on her instagram!

Of course, when such a gathering of stars occurs, the press is always on the case and so many on and offline publications reported on the event:

2012 NBA All Star Event ASW Jet Setters Part


2012 NBA All Star Event ASW Jet Setters Part

W Magazine

2012 NBA All Star Event ASW Jet Setters Part

The Wall Street Journal

2012 NBA All Star Event ASW Jet Setters Part

US Weekly

2012 NBA All Star Event ASW Jet Setters Part


2012 NBA All Star Event ASW Jet Setters Part

MSN Movies

2012 NBA All Star Event ASW Jet Setters Part

2012 NBA All Star Event ASW Jet Setters Part

Global Grind

2012 NBA All Star Event ASW Jet Setters Part

Daily Front Row

2012 NBA All Star Event ASW Jet Setters Part

Socialite Life

2012 NBA All Star Event ASW Jet Setters Part

Evening Standard

2012 NBA All Star Event ASW Jet Setters Part


Will you go and see "Lovelace" when it comes out this month? I know I will as a lot of my favourite actors and actresses are in there - I am also intrigued by the story of Linda Lovelace, which is a fascinating tale. On a more personal side note, I've had a crush on Adam Brody for a very long time and I wouldn't want to miss a chance to witness his acting skills.

Traduction - MCM a co-organise l'avant premiere du film Lovelace a New York mardi dernier.

Love from Mademoiselle Robot

lovelace , MCM , premiere , hollywood , stars