• Brand Story
  • Lookbook
  • Collection
  • MCM World


Video Feature
Become a fan
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
MCM x Stefan Strumbel Launch Event in Singapore
In keeping with this week's festive events theme, let me take you to Singapore where we recently celebrated the la..
MCM x Butter London Christmas Event
In celebration of the winter holiday season, our London Flagship store organised a little pre-Christmas get togeth..
Christmas Punch Event at the Munich Flagship
'Tis the season to be stylish - in celebration of the 2014 holidays, MCM kicked off party season with a luxurious ..
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
Raise your glasses - MCM’s culture-fashion concept store, M:AZIT celebrated it's first anniversary toasting to a y..
Grand Opening Event at MCM Lab
This season, science-fiction meets high-fashion celebrating the Grand Opening event at our latest concept store in..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..
MCM Lab Grand Opening - Our New Shoppertainment Space in Seoul
After the success of our concept stores in Seoul, MCM are pleased to launch the latest "Shoppertainment" Flagship ..
MCM Pavilion Kuala Lumpur Flagship Store Grand Opening Event
In celebration of MCM’S first Flagship boutique in Malaysia, MCM hosted a Grand Opening fashion-fete at the presti..
Holiday Collection Debut
Dreaming of an MCM Christmas? This holiday season, diamonds are a bag’s best friend introducing a bevy of jewel-en..
MCM Debuts at the Galeries Lafayette: Homme
We've opened our first worldwide MCM Man shop on the ground floor of the Galeries Lafayette Homme on the Boulevard..
MCM Opens in Paris Printemps Haussman
Exciting things are happening Mademoiselle Robot's hometown of Paris... We are happy to announce the opening of ou..
Beijing Fashion Show Editorial Roundup
Today, we would like to share with you some of the editorial highlights surrounding our SS15 show. We were over th..
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..



Style-en Lux: Introducing the Fashionette x MCM Blogger Contest



This season, one of Germany's biggest online stores for designer handbags, Fashionette.deare looking for the perfect "FASHIONETTE SUMMER LOOK" and have selected MCM to take the centre stage.  In the latest contest exclusive, ten top-bloggers from Germany, Austria and Switzerland got the exclusive chance to choose their favorite MCM handbags and to style their outfits in their own signature looks.

The result?  Ten different personalities, ten different looks and ten times the MCM-inspiration!  We love each outfit and style-combinations and can't decide on a favourite, so the decision is up to you!


VOTE HERE to select your favourite style, your most beloved MCM handbag or the most stylish blogger from Germany, Austria or Switzerland and take part in this exciting contest.  Just click the Like button and don't forget to type in your E-Mail address to participate and to get the chance to win a lovely MCM handbag!  

Finger's crossed so far!  Let's take a closer look at and the selected bloggerettes!

fashionette_1 is one of Germany's biggest online store for luxury designer handbags and their selection is  mazing. If you're an MCM-lover and you're wondering whether or not there's a big selection on offer, worry not! You can select your next style-companion on 7 pages ranging from from the classic heritage line to our well-known Stark Backpacks.


They offer a stylish range of MCM lovelies for every occasion and personality.  It's worth a click on if you are from Germany or Austria!   Let's have a look at the blogger-contestants in the limelight:

#1 Katha from IlovePonys


You might be familiar with one of our favourite bloggers from Germany. Katha from I Love Ponys was also part of our first blogger makeover here in Germany and she is still a loyal MCM lover. Famous for her Scandinavian-chic aesthetic, she combined her MCM Tambourine with a clean and elegant style: black plateau sandals, dark trousers with a loose fit and a colourful silk top!  She shows us how to look classy yet outstanding - a wonderful combination! 

#2 Amandine from LesBerlinettes:


Amandine is originally from Paris and that's why we love her styles - she combines the elegance of France and coolness of Berlin.  On her blog, LesBerlinettes she shares daily outfits as well as fashion news and event recaps - an entertaining combination that makes LesBerlinettes as interesting as a fashion magazine (and it's in French and in English!)  Amandine chose our Little Veronica and combined it with some strong pieces: Brown leather pants and a fresh yellow became her ideal companion for this gorgeous handbag-non?  Thumbs up! 

#3 Kathrin from Nie wunschfrei


When it comes to style, "Nie wunschfrei" means never satisfied.  Every day Kathrin presents her little desires and when she gets one, she's happy and satisfied - her blog is a fresh dose of little treasures and findings and we so adore her ladylike styles with super-cool , colourful twists. For Fashiontte's competition she selected an MCM First Lady in eclectic blue and a wonderful suit that fits perfectly to her MCM. A charming and pretty cute Nordic- inspired outfit

#4 Coco from Hubsch dich auf:


What an amazing head-to-toe cognac look, Coco!  For her style-blog, "Hubsch dich auf" means something like "Suit up my dear" and provides daily doses of style-inspirations.  Her blog emulates a Tumblr, which consits of outfit posts, gif. animations and beautiful pictures picked from editorials.  It's her very own mood board and we appreciate her clean style.  For Fashionette's contest, Coco also jumped in a suit and matched it with a Cognac Visetos Stark backpack. A sophisticated and elegant outfit, Coco. Well done! 

#5 Sarah from Josieloves:


This lady is no also no stranger to our MCM-family: Sarah Steidel from Josieloves is a true MCM lover and fell head-over-heels for our blue Nuovo L at a first glance.  Do you remember? She also took part in our German blogger makeover last year.  For Fashionette's contest, Josie features her favourite collection (Nuovo L, of course!) this time in orange.  Ladylike as always, Sarah chose a flower printed skirt and an amazing green blouse as her summer-inspired MCM look! 

#6 Anna from Fashionpuppe:


Fashionpuppe is one of Germany's well-known blogs.  Anna is the protagonist behind this personal dairy and shows her readers how to style outfits and what to wear next season.  It's a mixed combination of trial and error stories and outfit posts and of course, your weekly dose of entertainment. Her posts are always a bit humorous as well as helpful so check it out!  For Fashionette's contest, Anna styled her white Stark backpack with a cool printed summer dress, combined with an easy denim jacket and thrilling plateaus - a successful combination as one can see! 

#7 Lina from Lina Mallon:


Lina is a true red haired beauty.  When it comes to style, she does it the Carry-Bradshaw-way: a bit freaky, naturally brave and always ladylike. Her styles are colourful, true to herself and beautiful. This girl knows how to style her looks with class and taste-  we're not surprised that she also choose our Nuovo L, Large North-South Tote in red for the contest.  Her recipe to win this challenge?  Keeping it colourful and feminine: Skinny flower jeans paired with a casual worn blouse and high heels. Finger's crossed! 

#8 Eva from Heart to Breath:


Looking for the perfect inspiration when it comes to elegance, femininity and timeless-chic styles? You should definitely check out Eva's blog. It's a wonderful combination of the Italian way of life and urban attitudes - it's a blog for every lady out there and a wonderful inspiration for every girl who wants to look elegant.  So it's no surprise that this girls chose an elegant black dress and our wonderful First Lady in noir.  Little black dress? - We simply love it! 

#9 Vreni from Neverevereverme:


This girl is crazy and we love it. No combination is too bold for this girl & no colour too heavy.  Vreni loves to style her looks risky and flashy and she does it with finesse.  Her blog is the best playground of style and we simply love following her: Vreni, we need a lot more cool kids like you!  For Fashionette's contest, Vreni also selected the Little Veronika Visetos and put more pops of colour into her look.  Her flower-bombed overalls seemsto be the perfect companion for our MCM treasure and those sunnies are the perfect finish. Keep workin' it, Vreni! 

#10 Christina from Grazia:


Grazia is one of the coolest print magazines in Germany with a focus on celebrities and local trends. There are a few columnists we especially like and this one is as entertaining and inspiring as it comes.  Christina is covers everything fashion in a weekly dose and  is  of course a real trend setter!   For her Fashionette entry, her black and white monochrome combination is one of the Spring / Summer season's hottest trends - let's take a closer look & see how she paired her outfit with her MCM handbag companion.  Here Christina stays true to the trends & chose our Nuovo L, showing us the most beautiful mix of black, white and navy. Adorable!


Now it's up to you! Choose your favorite look, click like and don't forget to type in your e-mail address to be part of this exciting contest and win your next MCM handbag

As always, restrictions may apply.  Go to for the full details

GOOD LUCK! xx Sarah Jane

Fashionett , Online , Store , MCM , Contest