MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
Video Feature
Become a fan
 
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
/
Postcards from Mexico and Brazil with Josie loves
Our German Blogger Ambassador, Sarah of Josie loves, shares her snapshots from her travels through Mexico and Braz..
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
It's been a year full of exhibitions, talented artists and amazing installations - it's really been a blast. We ar..
Grand Opening Event at MCM Lab
For the Grand Opening event of our MCM Lab, we threw a fashion-fete inviting 3,000 visitors including superstar ba..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..
MCM Lab Grand Opening - Our New Shoppertainment Space in Seoul
After the success of our concept stores in Seoul, MCM are pleased to launch the latest "Shoppertainment" Flagship ..
MCM Pavilion Kuala Lumpur Flagship Store Grand Opening Event
In celebration of MCM’S first Flagship boutique in Malaysia, MCM hosted a Grand Opening fashion-fete at the presti..
Holiday Collection Debut
Dreaming of an MCM Christmas? This holiday season, diamonds are a bag’s best friend introducing a bevy of jewel-en..
MCM Debuts at the Galeries Lafayette: Homme
We've opened our first worldwide MCM Man shop on the ground floor of the Galeries Lafayette Homme on the Boulevard..
MCM Opens in Paris Printemps Haussman
Exciting things are happening Mademoiselle Robot's hometown of Paris... We are happy to announce the opening of ou..
Beijing Fashion Show Editorial Roundup
Today, we would like to share with you some of the editorial highlights surrounding our SS15 show. We were over th..
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
 
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..
Munich2Beijing Rabbit Project Tour: About the The Phoenix International Media Centre
Two weeks ago, MCM got it ‘Game On’ for the official SS15 ‘Diamondland’ fashion show premiere. Presented through a..
SS15 Beijing Fashion Show Celebrity Stylights & Afterparty featuring V V Brown
It’s official: from black-tie highlights to handbags and heels, MCM ignited the international stage introducing th..

Prev

Next

First Lady Croco Pink Edition - From Workshop to Runway

15-03-2013

MAKINGOFCOLLAGE


Once upon a time, in Washington DC (1995), MCM gifted a royal blue handbag to Hilary Clinton: the Hilary bag in one of her favoured hues. Mrs Clinton loved the bag and so since then the series has been known as the ‘First Lady’ collection, now one of our classic lines. Each season, there is a variation on the timeless design. The First Lady comes in many, many colours and is now available in a beautiful croco version. I can't really be impartial about the First Lady Croco as it is one of the MCM bags in my collection (read more about the First Lady)


Inspired by the energy of youth, mixed in with a bit of classic style, the First Lady Pink Edition in Croco fuses the best of both worlds: edgy and sophisticated, young and timeless at the same time. You can find out more about the inspiration behind the line here.


1stLadyCrocoMoodboard


Like all of our bags, the First Lady Croco Pink Edition is made by hand (and with L-O-V-E) by our master craftsmen in Germany. They are assembled and tested following a process established a long, long time ago, when the brand started. The years of practice and experience are what makes our bags so special and precious. I had a little dig through the archives and found some lovely photos of our artisans at work. Fun fact: some of them still work for us today!


craft


Once put together, our bags are ready to hit the most important runway ever: the streets! Around the world, fashion lovers have been spotted carrying not only the First Lady but all of our bags and it fills us with pride and joy. To go back to the First Lady Croco Pink Edition, I love how Nike and I styled it differently, but also in a very similar way - perhaps because after many years working together for MCM we are connected somehow :) (hi Nike!).

 

outfit



As for you... You have a date with a lovely First Lady in any of our MCM boutiques worldwide... Join the First Lady runway!


sopink


Traduction - Le First Lady de la conception au street style.


Love from Mademoiselle Robot

Tags
MCM , First Lady , Croco Pink , bags , inspiratio
Comment
+0