• Brand Story
  • Lookbook
  • Collection
  • MCM World


Video Feature
Become a fan
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
Celebrating Seven Stores in Beijing
We’re proud to announce our seventh store opening in Beijing, located in one of the Chinese city’s most historic n..
Back to Busan: MCM Reopens in LOTTE
It's official: After a refurbishment-revolution, we're back in Busan at the colossal retail institution, LOTTE mal..
Blogger Makeover in Chelsea, London - Milan Style
This year’s Blogger Makeover took place in Chelsea, London, home to our Flagship Boutique at 5, Sloane Street, jus..
MCM Debuts in Taipei at the Breeze Centre
It’s official: MCM debuted in Taipei’s luxurious Breeze Mall in style. Featuring ashened graphite facades & polis..
Munchen in Hong Kong: MCM Haus HK Anniversary Gala Dinner
Raise your glasses: last week we toasted to the 3rd anniversary of our colossal Entertainment Building Flagship in..
Rising Sun Launch: MCM Lands in Japan
In celebration of MCM's highly-anticipated Grand Opening in Tokyo, we painted the town 'Cognac' celebrating all th..
Spring Fever with Harods & Paradiso
Attention shoppers: the UK's premier locale for luxury, Harrods are offering an exclusive Paradiso POUCH with a va..
MCM x Li Xiao Ran Photoshoot in Modern Weekly China
China's most beloved soap opera star Li Xiao Ran features on the cover of Modern Weekly China in celebration of ou..
Spotted at the Independent Spirit Awards: Frauke Ludwig x MCM
German TV presenter Frauke Ludowig flaunts her glam-rock credentials at the Independent Spirit Awards 2014 in a go..
iAPM Grand Opening Highlights
The wait is over: from black tie highlights to handbags & heels, on 7 Friday we rolled out the red carpet to the f..
Sporty-Chic with Keana & Fashion Has It
From casual to couture, our latest SS14 Keana Collection makes bold style-statements that makes heads turn. Disco..
SS14 White Day Gift + Style Guide featuring Ji-Hye Han & Hae-Jin Park
Exciting times ahead: some of our SS14 products were recently featured in editorials in Cholsun Ilbo and The Star,..
Fashion Has It: Style Diary With MCM
Claire and Vasia from Fashion Has It take us on a European travel whirlwind from Greece to France and Switzerland...
Buzzing in Busan: MCM Opens in Shinsegae Centum City
We’ve just expanded our boutique inside the world’s largest department store. Take a look at our state-of-the-art ..
Berlin Flagship Cocktail Party with Kelis & Marcel Djeng
In celebration of our latest Spring / Summer ’14 collection, MCM hosted an exclusive cocktail reception at our Ber..
Keana: Inspiration & Style File
Today's new star is Keana... With its beautiful handcrafted shrunken lamb leather body and cowhide lining, the Kea..
MCM Opens in Jelmoli, Zurich's Historical Department Store
It’s official: after the success of our Swiss Flagship debut in 2013, we’re pleased to inaugurate our latest retai..
Valentine’s Day Gift Guide with Selfridges
Valentine Day is almost here, so Mademoiselle Robot compiled a little Valentine's Day Gift guide based on what she..
MCM Opens in Shanghai iAPM
Introducing MCM’s latest Flagship Boutique at the Shanghai iPAM mall ? MCM’s hottest landmark for ‘luxe is a retai..
MCM Opens in Taipei Breeze Centre
With Chinese New Year around the corner, we’re rearing to celebrate the Year of the Horse in style. To kick off t..



First Lady Croco Blue - A Day In The Life...



Yesterday I introduced you to one of the newest members in the First Lady family: the First Lady Croco Blue. Like her sister the First Lady Croco Pink, she is cool and edgy but she is also a powerful and ambitious woman, who is not afraid to take risks in life and in fashion.

The First Lady Croco Blue woman is independent, with strong ideas and tastes and she isn't afraid to express herself and speak out. Her Mazarine Blue bag is the spokesperson of her personality and follows her everywhere, from the office to the yacht club.  Explore her lifestyle through a voyage of memoires:

The Study: Her Sanctuary

The First Lady Croco Blue is a bit of a workaholic: she loves her work and does it with passion. Her home is beautifully decorated, but her office is the crown jewel. It is so tasteful and elegant, she feels inspired as soon as she steps in her study. Throughout the years, it has become a sanctuary of sorts, where she keeps all the objects and trinkets she collected from her travels.


Travelling in Style

When she travels, the First Lady Croco Blue likes to take her time. Her life is so hectic, she enjoys the moments of grace when she is in between destinations. Her vehicle of choice? The train - preferably the Orient Express as she loves its more than anything else. She loves being thrown into a more glamorous time.


A Night at the Opera

Wherever she goes, she loves going to the Opera. Her favourite is the Palais Garnier in Paris where she spends a few long weekends every year. She delights in the awakening of the senses through the art of lyrical music. She also enjoys dressing up for the night in her best couture gown.


Escape to the Country

She also enjoys escaping to the country side where she enjoys serene afternoons sharing fresh food with some friends on a crisp green lawn. You see, she works so hard all year but she also enjoys relaxing "hard". This is what makes her so strong and allows her to be so completely fearless.


Gossip by the Pool

One of her favourite photographers is Slim Aarons. Particularly his photograph called "Gossip by the Pool" because it reminds her of the time she spent in California, driving from Los Angeles to Palm Springs in her beautiful convertible. Mid-century modern homes and cocktail parties with a few dear friends are really all that she needs.


Traduction - La First Lady Croco Blue a une vie bien mouvementee. Elle aime egalement se relaxer avec style.

Love from Mademoiselle Robot

first lady , croco , blue , mcm , lifestyle