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Road to Brazil in the Press

21-07-2014

mcm-front-


It's official: Germany won the World Cup, hoooray!  Naturally, we’re happy for our team but also a bit sad this wonderfully exhilarating time has passed by, however we are nevertheless proud of #TEAMMCM’s great performance and success during this year's World Cup.


This year, MCM united six stylish soccer stars
from across the globe to join the
 #TeamMCM
to partake in a very special design project.

 In our 
first sports-meets-style collaboration, we teamed football with fashion where each player co-designed a bespoke backpack.  The result?  Six unique backpacks, six unforgettable designs:

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Untitled2

ScreenClip [1][39]

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As you already know, we all have been drooling at the mere thought of carrying these awesome backpacks... and well as it turns out, we are not the only ones. The coolest international publications have of course picked up on this stylish team as well, and so it has set the globe abuzz.  Find out more about the recent press coverage... and take a look the epic coverage!


FOOTBALL 365:

Bildschirmfoto 2014-07-22 um 19.31.19

Read more here


IBN Live:

Bildschirmfoto 2014-07-22 um 19.31.38

Read more here.


SWITCHING THE PLAY:

Bildschirmfoto 2014-07-22 um 19.32.42

Read more here


PEREZ HILTON:


Bildschirmfoto 2014-07-22 um 19.33.19

Read more here


BLOOMBERG:

Bildschirmfoto 2014-07-22 um 19.33.36


Read more here


BILD.DE:

Bildschirmfoto 2014-07-22 um 19.33.59

Read more here


ELLE: 

Bildschirmfoto 2014-07-22 um 19.34.12

Read more here


DAILY  MAIL: 


Bildschirmfoto 2014-07-22 um 19.34.37

Read more here


YUNNAN:

Bildschirmfoto 2014-07-22 um 19.34.50

Read more here


FIFA OFFICIAL:

Bildschirmfoto 2014-07-22 um 19.35.02

Read more here.


VK:

Bildschirmfoto 2014-07-22 um 19.35.26
Read more here.


NAVER NEWS:

Bildschirmfoto 2014-07-22 um 19.35.47
Read more here.


TUMBLR:
Bildschirmfoto 2014-07-22 um 19.37.56

Which all-star Sports-Stark is YOUR favourite?


Lots of Love, 

THE JANES <3 

Tags
#TeamMCM , footbal , mcm post , press , backpack
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