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Celebrating Seven Stores in Beijing
We’re proud to announce our seventh store opening in Beijing, located in one of the Chinese city’s most historic n..
Back to Busan: MCM Reopens in LOTTE
It's official: After a refurbishment-revolution, we're back in Busan at the colossal retail institution, LOTTE mal..
Blogger Makeover in Chelsea, London - Milan Style
This year’s Blogger Makeover took place in Chelsea, London, home to our Flagship Boutique at 5, Sloane Street, jus..
MCM Debuts in Taipei at the Breeze Centre
It’s official: MCM debuted in Taipei’s luxurious Breeze Mall in style. Featuring ashened graphite facades & polis..
Munchen in Hong Kong: MCM Haus HK Anniversary Gala Dinner
Raise your glasses: last week we toasted to the 3rd anniversary of our colossal Entertainment Building Flagship in..
Rising Sun Launch: MCM Lands in Japan
In celebration of MCM's highly-anticipated Grand Opening in Tokyo, we painted the town 'Cognac' celebrating all th..
Spring Fever with Harods & Paradiso
Attention shoppers: the UK's premier locale for luxury, Harrods are offering an exclusive Paradiso POUCH with a va..
MCM x Li Xiao Ran Photoshoot in Modern Weekly China
China's most beloved soap opera star Li Xiao Ran features on the cover of Modern Weekly China in celebration of ou..
Spotted at the Independent Spirit Awards: Frauke Ludwig x MCM
German TV presenter Frauke Ludowig flaunts her glam-rock credentials at the Independent Spirit Awards 2014 in a go..
iAPM Grand Opening Highlights
The wait is over: from black tie highlights to handbags & heels, on 7 Friday we rolled out the red carpet to the f..
Sporty-Chic with Keana & Fashion Has It
From casual to couture, our latest SS14 Keana Collection makes bold style-statements that makes heads turn. Disco..
SS14 White Day Gift + Style Guide featuring Ji-Hye Han & Hae-Jin Park
Exciting times ahead: some of our SS14 products were recently featured in editorials in Cholsun Ilbo and The Star,..
Fashion Has It: Style Diary With MCM
Claire and Vasia from Fashion Has It take us on a European travel whirlwind from Greece to France and Switzerland...
Buzzing in Busan: MCM Opens in Shinsegae Centum City
We’ve just expanded our boutique inside the world’s largest department store. Take a look at our state-of-the-art ..
Berlin Flagship Cocktail Party with Kelis & Marcel Djeng
In celebration of our latest Spring / Summer ’14 collection, MCM hosted an exclusive cocktail reception at our Ber..
Keana: Inspiration & Style File
Today's new star is Keana... With its beautiful handcrafted shrunken lamb leather body and cowhide lining, the Kea..
MCM Opens in Jelmoli, Zurich's Historical Department Store
It’s official: after the success of our Swiss Flagship debut in 2013, we’re pleased to inaugurate our latest retai..
Valentine’s Day Gift Guide with Selfridges
Valentine Day is almost here, so Mademoiselle Robot compiled a little Valentine's Day Gift guide based on what she..
MCM Opens in Shanghai iAPM
Introducing MCM’s latest Flagship Boutique at the Shanghai iPAM mall ? MCM’s hottest landmark for ‘luxe is a retai..
MCM Opens in Taipei Breeze Centre
With Chinese New Year around the corner, we’re rearing to celebrate the Year of the Horse in style. To kick off t..

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Shop Windows Highlights in China

03-01-2014

Last year, we opened a boutique in the heart of the China World Mall. Located in the Chaoyang district, one of the richest neighbourhoods in the city, the China World Mall is on everyone's must-see list when they go to Beijing. It is an integral part of the China World Trade Centre. Opened since 1990, it was one of the first "shopping malls" in China. It is now over 100.000 sqm and houses 300 stores... Including our shiny MCM boutique! There are also restaurants, cinemas and an ice rink. Luxury shopping AND fun times? I'm sold! Like all malls, it becomes a real whimsical Winter Wonderland during the festive period. This year, it was an MCM themed Christmas... Just have a look:


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Three magnificent golden trees...


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...With some very precious ornaments...


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... and more...


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...held by the magical hands of the golden tree fairies.


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And a tree topper that will make many people jealous, including yours truly.


Another mall with a particularly lovely display was iAPM. It was a very different story, less gilded and more about the purity of snow... It essentially gave us the white Christmas we had been dreaming of. Just like the ones we used to know...


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White and silver MCM baubles


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A beautiful white Christmas tree inside a glass case reminds us of a snow globe.


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Can you spy the giant MCM trunk?


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It looks just as glorious in the daytime


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I am also loving Rex Zou's photos of our tree on Instagram!


Traduction - Nos vitrines de Noel en Chine font rever, qu'en pensez vous?


Love from Mademoiselle Robot


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MCM , Windows , Displays , China , Mall
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