MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
Video Feature
Become a fan
 
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
/
MCM x Stefan Strumbel Launch Event in Singapore
In keeping with this week's festive events theme, let me take you to Singapore where we recently celebrated the la..
MCM x Butter London Christmas Event
In celebration of the winter holiday season, our London Flagship store organised a little pre-Christmas get togeth..
Christmas Punch Event at the Munich Flagship
'Tis the season to be stylish - in celebration of the 2014 holidays, MCM kicked off party season with a luxurious ..
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
Raise your glasses - MCM’s culture-fashion concept store, M:AZIT celebrated it's first anniversary toasting to a y..
Grand Opening Event at MCM Lab
This season, science-fiction meets high-fashion celebrating the Grand Opening event at our latest concept store in..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..
MCM Lab Grand Opening - Our New Shoppertainment Space in Seoul
After the success of our concept stores in Seoul, MCM are pleased to launch the latest "Shoppertainment" Flagship ..
MCM Pavilion Kuala Lumpur Flagship Store Grand Opening Event
In celebration of MCM’S first Flagship boutique in Malaysia, MCM hosted a Grand Opening fashion-fete at the presti..
Holiday Collection Debut
Dreaming of an MCM Christmas? This holiday season, diamonds are a bag’s best friend introducing a bevy of jewel-en..
MCM Debuts at the Galeries Lafayette: Homme
We've opened our first worldwide MCM Man shop on the ground floor of the Galeries Lafayette Homme on the Boulevard..
MCM Opens in Paris Printemps Haussman
Exciting things are happening Mademoiselle Robot's hometown of Paris... We are happy to announce the opening of ou..
Beijing Fashion Show Editorial Roundup
Today, we would like to share with you some of the editorial highlights surrounding our SS15 show. We were over th..
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
 
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..

Prev

Next

A Day In The Life of 'VERY MCM'

28-03-2013

main


This week has been all about the "Very MCM" collection. By now you are familiar with its history and inspiration, so today we are going to dig a little deeper into the life of the Very MCM woman. The line is inspired by a new generation of travel hungry fashionistas, who like to combine practicality, elegance and sophistication while sailing the seven seas on their wondrous yachts. The Very MCM woman lives in a permanent holiday state. She navigates through life with a smile on her face and an upbeat take on everything.


Home Sweet Home


The Very MCM woman is very proud of her beautiful home overlooking the Pacific Ocean. When she isn't sailing the seven seas on her yacht, she loves to spend time there planning her next adventure or simply gazing at the ocean. The sounds of the water soothe her.


Modern-beach-house-in-Malibu


Sailing Away

There is only one place the Very MCM lady love more than her home and it is her yacht aka her home on the sea. There she feels free and channels her inner adventurer. She often invites friends for long cruises all the way from Malibu to Hawaii or from Monaco to Capri when she is in Europe.


yacht


Fun in the Sun

When the Very MCM woman sails to Europe, she often stops in Saint Tropez on her way to Monaco. There she relishes in the hustle and bustle before retiring on a faraway creek for the night. Her favourite cafe is Senequier on the harbour, she loves to watch people there while sipping on her favourite drink.


sttropez


Time for a Holiday

Even though her life is a holiday, the Very MCM lady enjoys a real break, away from everything from time to time. She has a membership to the highly coveted Soho House in Miami and so one of the rooms there is always available for her to relax in for a few days. She loves lounging by the pool staring at the majestic palm trees.


pool


Party Time!

While she is in Miami, the Very MCM woman goes out to catch up with friends. She loves nothing more than a good rooftop bar, which gives her a little  bit more privacy than the street level ones. Her favourites are the roof bar at the Standard and the Hudson. There she can stare at the stars and talk the night away with her closest friends.


rooftop-Hudson-Terrace


Traduction - La femme Very MCM passe sa vie en vacances, entre Malibu et Monaco.


Love from Mademoiselle Robot


Tags
Very MCM , lifestyle , monaco , malibu , MCM
Comment
+0