MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
Video Feature
Become a fan
 
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
/
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
It's been a year full of exhibitions, talented artists and amazing installations - it's really been a blast. We ar..
Grand Opening Event at MCM Lab
For the Grand Opening event of our MCM Lab, we threw a fashion-fete inviting 3,000 visitors including superstar ba..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..
MCM Lab Grand Opening - Our New Shoppertainment Space in Seoul
After the success of our concept stores in Seoul, MCM are pleased to launch the latest "Shoppertainment" Flagship ..
MCM Pavilion Kuala Lumpur Flagship Store Grand Opening Event
In celebration of MCM’S first Flagship boutique in Malaysia, MCM hosted a Grand Opening fashion-fete at the presti..
Holiday Collection Debut
Dreaming of an MCM Christmas? This holiday season, diamonds are a bag’s best friend introducing a bevy of jewel-en..
MCM Debuts at the Galeries Lafayette: Homme
We've opened our first worldwide MCM Man shop on the ground floor of the Galeries Lafayette Homme on the Boulevard..
MCM Opens in Paris Printemps Haussman
Exciting things are happening Mademoiselle Robot's hometown of Paris... We are happy to announce the opening of ou..
Beijing Fashion Show Editorial Roundup
Today, we would like to share with you some of the editorial highlights surrounding our SS15 show. We were over th..
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
 
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..
Munich2Beijing Rabbit Project Tour: About the The Phoenix International Media Centre
Two weeks ago, MCM got it ‘Game On’ for the official SS15 ‘Diamondland’ fashion show premiere. Presented through a..
SS15 Beijing Fashion Show Celebrity Stylights & Afterparty featuring V V Brown
It’s official: from black-tie highlights to handbags and heels, MCM ignited the international stage introducing th..
MCM Opens in Xi’an Plaza Printemps
From creamy, pastel hues to muted earth tones, MCM launches its premiere in Xian at the Plaza Printemps. Located..

Prev

Next

What's inside the First Lady Boston Pink Edition?

05-03-2013

Hi Everybody!


Last week we had a crush on this sunny-yellow beauty which is part of our iconic First Lady Collection.  Our handbag-special for this week?  The First Lady Boston Pink Edition! 


While MCM fulfills every lady‘s dream by purveying handbags which escort her throughout the day while looking gorgeous while being practical at the same time, MCM handbags are made for power women who know exactly what they want. 


For these women, well, let‘s say for you and us, a handbag is more than just another accessoire - it‘s something that adds some special twist to our daily outfits and keeps our little treasures and every-day-needs safe - because days are made to be fully lived, to be enjoyed, so let's get the best out of it! 


But wait: Of course we don't want to leave the house and go without... EVERYTHING that is important to us (of course love is all we need, but this time we're just talking material arm-candies) which brightens our day! Thank goodness the First Lady offers enough space for loads of fun. And smartphones. And magazines. And lipstick. And headphones. And and and...


Let's immerse into the world of the pink First Lady and take a look inside!

 

First, here's the First Lady Boston, Pink Edition, up-close-and-personal:



mcm_6




Believe it or not (but you definitely should), the First Lady is a space miracle made in heaven. What's inside the First Lady? Here we go:



mcm4

(Pssst, here are some more facts for you):


Born in the 1980's in Germany and first known as "Hilary", the First Lady is a truly timeless classic! The line changed from Hilary to "First Lady" in 1995 when MCM gifted a royal blue "Hilary" to Hilary Clinton. Mrs Clinton loved the bag and so since then the series has also been known as the ‘First Lady’ collection (briefly also named "Alda"), now one of our classic lines!


No wonder that real ladies love to wear the First Lady, non? And what do they carry around in it?


mcm_1

First Ladies first need notebooks to preserve their every idea, at least one favourite lipstick to get the adorable look when it's needed, a camera to capture lovely moments, water to refresh, soft cream, some magazines for the brains, of course a smart phone is part of that bag-party, too, as well as beloved sunnies, headphones made for the soundtrack of our lifes, the keys to some beautiful home, some accessoires and little helpers to control the hair's look when day becomes night and last but not least an apple or some fruit for some extra power!


First Lady, you got everything we need!

mcm_2


Stay tuned, because our bag-special dedicated to MCM's iconic First Lady isnt't over yet!


Love and many, many hugs,

Nike Jane 

Tags
First Lady , Boston , Pink , Inside , Blogger
Comment
+1