Our latest fan is a stylist from Slovenia, mother of two and yoga bunny named Blanka. She caught our eye with her ..
MCM Launches Largest European Boutique at Harrods
It's official: MCM celebrates the opening of its largest European boutique at the internationally-acclaimed luxury..
MCM Autumn/Winter 2014 - Digital Soldier
Introducing MCM AW14 season campaign
MCM Debuts at the Malaysian Pavilion
It’s official: on 28 June, MCM debuted in Malaysia’s premier shopping destination, the Pavilion Kuala Lumpur. Whe..
First Look: MCM Makes Space for Exo in Seoul
It's official: on 26 June 2014, MCM took one stellar step for style & a quantum leap for ‘luxe, in an exclusive Gr..
Road to Brazil 2014: Mario Gotze Joins #TeamMCM
Our Road to Brazil continues: Introducing our sports-meets-style collaboration where football teams with fashion. ..
Munchen Cute Monsters Launch in Berlin
From Brazil to Berlin, MCM teamed samba-with-soccer debuting our Munchen Cute Monsters Limited Edition. In a boss..
Munchen Cute Monsters Kick-Off in London
In celebration of MCM's latest limited edition and the World Cup season, we kicked off the Munchen Cute Monsters c..
Munchen Cute Monsters Kick Off At The Galeries Lafayette
The Munchen Cute Monsters collection kicks off at the Galeries Lafayette in Paris, celebrating a double-entendre f..
MCM Scarf Project - Introducing Xu Hualing
Introducing Xu Hualing whose bright tangerine coloured scarf makes use of the Nanjing Brocade technique. The inspi..
MCM Opens in LOTTE Shenyang
Our German Ambassador Sarah Jane takes you on a tour of our new store in LOTTE Shenyang. Find out more here:
HRH Collection Styles the MCM Princess Clutch
Our US Ambassador HRH Collection styles our brand new Princess Clutch. Find out more here:
MCM Launches Second Retail Debut at the Galeries Lafayette
From pop up to permanent, MCM paints the City of Lights in cognac, celebrating its official premiere in Paris’ leg..
Scarf Project Premiere in China
5 contemporary artists, 5 distinguished designs: What happens when you combine MCM’s spirit of artisanal innovatio..
MCM Debuts Pop-Up Tour at Yokohama Takashimaya
In celebration of MCM’s commitment to travel & all things cognac, MCM debuted an exclusive series of pop-up stores..
Taipei Breeze Centre Grand Opening
Raise your glasses: In celebration of our first opening at the Taipei Breeze Centre, we rolled out the cognac carp..
Blogger Makeover in Chelsea, London - What's He Wearing
This year’s Blogger Makeover took place in Chelsea, London, home to our Flagship Boutique at 5, Sloane Street, jus..
Trending Now - Must-Gift Mother's Day Bags
This SS14 collection offers a colourful array of must-have pieces, as seen on the international catwalks.
New Store Opening at LOTTE in Seoul
Discover our latest store, recently opened in the Seoul branch of historical department store LOTTE. Find out more..
The Style Distillery ft MCM In Singapore
In collaboration with The Style Distillery 01 Absolut Elyx at Lantern - The Fullerton Hotel Singapore, we painted ..
In Store Atmosphere - A Touch Of Jazz
If you've ever set foot in an MCM store anywhere in the world, you will no doubt have noticed the inimitable atmosphere. In case you haven't already been in one of our stores, I urge you to try and visit your local boutique (you will find all the information on our interactive map). There are multiple things that come together to make our stores special- First of all of course there is the decor, all white, minimal mixed with a luxurious plush feel, complete with our trademark MCM plates dotted around the store. To get a better idea, have a look at the London Flagship Store Tour video I filmed a few months ago. Our store staff, always smiley and welcoming is also an immense contributing factor to the MCM atmosphere.
Finally, (and this is today's topic) - the music we play in our boutiques will transport you to different places, it will make you dream your life and help you find the perfect bag to accompany you at any moment. In the next few weeks, I will share with you some of the songs playing in store and highlight the bag that I think is embodied in the songs. Tell me if you agree!
First song is "A Touch of Jazz" by Collective Sound Members. A very relaxed, lounge-y track that evoked Balearic holidays, sunsets on the beach and endless Summers. To me, the perfect companion for a Summer love is the Boston 21 Mini in Orange - its colour so close to the beautiful sunset hues. The small size makes it perfect to carry for impromptu cocktails on the beach when you only want to bring what matters. Pair it with a simple floor length dress, a straw hat and lots of attitude.
Traduction - L'atmosphere qui regne dans nos boutiques est sans pareille. Elle est due a la decoration, bien sur, mais aussi au sourire de nos vendeurs et enfin a la musique envoutante qui passe dans nos magasins.