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On 7 May we painted the blogosphere cognac. E..
It's official: we collaborated with Zurich's ..
Strike a pose: from black tie highlights to h..
Frequent-flying fashionista Ms @MelleRobot ki..
Lights! Fashion! Action! Experience the 3rd E..
From Berlin to Zurich our Blogger Ambassadors..
In celebration of our Swiss flagship première..
Take a visual voyage & explore our latest..
Good Morning from Zurich ☀ enjoying a wonderf..
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- Zurich Flagship Video Premiere
- In case you missed the opening of our brand new Zurich flagship boutique, here is a little video which will make y..
- MCM Blogger Makeover Zurich Edition - Official Debut
- It’s official: on 7 May we painted the blogosphere cognac, inaugurating the grand debut of our first Blogger Makeo..
- Red-Carpet Arrivals: Highlights in the Limelight
- Our Zurich Flagship Opening Party was a star studded event. Find out who came, who wore what and what they got up ..
- Stylevolution of the White Visetos
- The White Visetos range has been brightening up our Summers since 1978! Discover its various incarnations here:
- MCM Blogger Makeover UK Edition - Monsieur Robot
- It is time to get to know the bloggers that took part in this season's Spring / Summer '13 UK makeover! Today we m..
- White Visetos Highlights in the Limelight
- Our White Visetos items are very popular, especially this time of year. Find out which international publications ..
- MCM Blogger Makeover UK Edition - Mademoiselle Robot
- It is time to get to know the bloggers that took part in this season's Spring / Summer '13 UK makeover! First up i..
- MCM Blogger Makeover UK Edition - Meet The Bloggers!
- Welcome to the new edition of the MCM Blogger Makeover (UK)... Find out who took part this year. Warning: this pos..
- Coming Attractions: SS13 Blogger Makeover - Zurich Edition
- Lights! Fashion! Action! Get ready style-connoisseurs: in celebration of our latest Swiss debut, we collaborated ..
- Mother’s Day Gift Guide
- Mother's day is around the corner... If you haven't found a present yet for the most important woman in your life,..
- ThisisJaneWayne.com Highlights: MCM's Grand Opening in Zurich
- Follow our German Blogger Ambassador duo This is Jane Wayne from Berlin to Zurich to celebrate MCM's Grand Opening..
- MCM Inaugurates Flagship Premiere in Switzerland
- We are proud to announce the latest of our international flagship openings, located in the heart of Switzerland: t..
- Coming Attractions: MCM Blogger Makeover - UK Edition SS13
- Are you ready for the SS13 MCM Blogger Makeover? Go behind-the-scenes & get a sneak-peek to discover who participa..
- Nuovo L in the Spotlight!
- Our brand new members of the Nuovo L caught the attention of a lot of magazines & glossies since the launch of the..
- Nuovo L in London: Colour Tips
- Eccentric or minimal, the London look is always inspiring. Let's go on a colour hunt in the streets of the capital..
- What's Inside the Tracey Shoulder?
- If clothes make the man, do handbags make the woman? Discover what’s inside the latest edition of our Tracey shou..
- Introducing Tracey's SS13 Inspiration Mood Board
- Discover what inspired the colour choice of the new Tracey line for SS13 with Mademoiselle Robot:
- Delma In The Spotlight: Press Vignettes
- Our beautiful and minimalistic Delma collection caught the eye of some of our favourite magazines and glossies. Fi..
- 'Tour du Monde', Veronica Style: The Mood Board Edition
- Yesterday we commenced our petite 'tour du monde' by immersing into a glitzy world of marine-inspired marvels, pur..
- 'Tour du Monde’, Veronika Style: A Mood Video Exclusive
- Calling all fashion-fanatics and style-cognoscenti: get ready to fasten-your-handbags and experience our latest 't..
MCM Blogger Makeover - The German Edition: Behind-the-Scenes Video!
08-08-2012-
As you already know, Nike and I invited the four most stylish Fashion Blogger colleagues to play dress up with our current Fall/Winter collection. The special photoshoot was organised by renowned fashion fashion lifestyle photographer Katja Hentschel and a super cool "Behind-the-Scenes" shoot by videographer Marcus Werner:
We wanted to give our fab four a closer look at our super cool brand. The result: Five different personalities, five different styles and five outstanding shots.
Let's take a closer look at all the shots here! Today we want to show you the ultimative video taken by talented Markus Werner! You'll see all the protagonists attending the photoshoot, discovering the selected MCM bags and get to know what our Bloggers think about our lovely brand!
Hope you had a lot of fun with the German bloggers and got a little inspiration!
xx Sarah Jane
- Makeover , Germany , Berlin , Photoshoot , A/W 2012
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