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MCM Debuts at the Galeries Lafayette: Homme
We've opened our first worldwide MCM Man shop on the ground floor of the Galeries Lafayette Homme on the Boulevard..
MCM Opens in Paris Printemps Haussman
Exciting things are happening Mademoiselle Robot's hometown of Paris... We are happy to announce the opening of ou..
Beijing Fashion Show Editorial Roundup
Today, we would like to share with you some of the editorial highlights surrounding our SS15 show. We were over th..
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..
Munich2Beijing Rabbit Project Tour: About the The Phoenix International Media Centre
Two weeks ago, MCM got it ‘Game On’ for the official SS15 ‘Diamondland’ fashion show premiere. Presented through a..
SS15 Beijing Fashion Show Celebrity Stylights & Afterparty featuring V V Brown
It’s official: from black-tie highlights to handbags and heels, MCM ignited the international stage introducing th..
MCM Opens in Xi’an Plaza Printemps
From creamy, pastel hues to muted earth tones, MCM launches its premiere in Xian at the Plaza Printemps. Located..
MCM Celebrates Vogue Fashion's Night Out in Space
From intergalactic-‘glam to stellar-style, MCM celebrated Vogue Fashion’s Night Out with a fashion-fete at our Spa..
Taipei Pop up Premiere at the Breeze Centre Songgao
Calling all Digital Soldiers: in celebration of our pop-up store tour, MCM premiered at the Breeze Centre Songgao...
Michael Michalsky Salutes Officiel Hommes 6th Anniversary with MCM
This month, L'Officiel Hommes celebrated their 6th anniversary. To celebrate, MCM's Creative Director, the talente..
MCM Debuts the X-Mini
3 styles, 1 bag: from over-the-shoulder ‘glam to cross-body couture, MCM proudly unveils the next generation of bo..
Pop-Up Roundup Part II - Hefei & Shenyang Xing Long
From pop-up to prestige, MCM debuted a ‘tour de magasin’ inaugurating a series of mini-storefronts designed to cur..
What’s inside Your AW14 Mia Bag, Sarah-Jane?
The rumours are true: if you want to get to know someone, look inside their bag! It's not all about the exterior ..
Changsha Premiere at the Friendship Department Store
From gilded archways to muted interiors, MCM celebrated a first time debut in Changsha at the historical Friendshi..
Special Stark Backpack Meets Spikezilla in the Phoenix Magazine
Trick-or-trend: this Halloween, MCM’s edgiest hero joins forces with Spikezilla in style-royale of epic proportion..
Pop-Up Roundup Part I - Amsterdam & Tianjing
From pop-up to prestige, MCM debuted a ‘tour du magasin’ inaugurating a series of mini-storefronts designed to cur..
MCM Launches First Flagship in Macau at the Four Seasons
From Munich to Macau, MCM proudly debuted in Asia’s answer to Vegas en-vogue, the Cotai Strip. Located in the gla..
MCM Launches Ginza HAUS II in Tokyo
From classic to contemporary, MCM makes a second act debut in Ginza, launching an avant-garde counterpart to the e..



Up-Close-&-Personal: Meet our Beautiful Nuovo L Collection



Clean shapes, a bevy of decent colours and an attitude of elegant sophistication to boot: Our Nuovo L Collection is a synonym for style and sophistication.  It's the perfect companion for luxury enthusiasts and MCM aficionados worldwide. 

A damsel-in-delight, Nuovo L is a successful haromony of functionality, minimalistic and trendy design -- you'll see: it's the best partner, assistant and companion for every business woman on-the-go: it's practicality and quality in a league of its own.

The Nuovo L North-South Tote Large


Last year, when we discovered the Nuovo L collection during Berlin Press Day and got one special sneak peak, I immediately fell in love with this coral lovely.  It offers so much space, and is available in an unique style with this very special colour: A breathtaking combination - space & style!


Nuovo L's design conveys a sensitive character with an eye for urban appeal, and is the ultimate MCM choice for every business lady who prefers not to separate her romantic side from her hard work.  A style-companion to the fullest with a sense for interior design, Nuovo L's got the desire to travel and is a fusion between the girly-girl and the power woman!


This woman thrives on a hectic routine and of course, some much-needed breaks in between.  So how does she master this daily conflict?  Easy. She lives her life as healthy as possible, and loves to play sports and likewise spends sojourns in her green oasis - her beautiful garden.  She rides her bike instead of driving by car and prefers fresh fruits and healthy picks. That's why she looks so gorgeous!

The Nuovo L Medium Clutch 


To Nuovo L, blue is the ocean, blue is the night and blue stands for freedom and unlimited possibilities.  It's like having the opportunity to do everything without barriers and to fulfil you own dreams - always and to the max. 

nuovo_l_blue -

The Nuovo L Medium isn't just a wonderful clutch that could highlight your cool look, but it's also a good choice to dance the night away, to travel the world, to discover new locales and to open up one's horizons.

Use this special lovely for nearly every outing and to accompany most of your outfits. The Nuovo L Medium Clutch is ready to discover everything with you, to be your most beautiful partner in crime and to help you to enjoy every minute of your free time.


Grab your bike and cruise the island, rest a bit, climb the mountains or enjoy your walk through the unspoiled countryside.

The Nuovo L Medium Cross


Presenting a clean look, cute size and minimalistic aesthetic, this unique shape embraces distinguished characteristics of sophistication.  You summer-style mantra?  Combine with neutrals, brights and white leather.  Choose a white look, enhance your sense for pastels and break the rules:


Think this Cross Medium bag just likes to keep things simple & clean?  The SS13 Nuovo L actually has deep feelings for splendour, luxurious surroundings and traditional opulence.


That's why she lives in Vienna, (capital of Austria).  In this cosmopolitan locale, old buildings spread their own character, whisper stories from a distant epoch and stand for heritage and a love for detail.  Therein lays a romantic vein inside our minimalistic bag and I think this builds the perfect and necessary contrast! 

Do it the NUOVO L way and enjoy your life to the fullest <3

xx Sarah Jane

NUOVO L , Character , Lifestyle , Moods , MCM