MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
MCM Youtube
MCM Facebook
 
MCM Twitter
MCM Instagram
MCM Weibo
Most Viewed
Most Commented
Most popular Tags
/
Grand Opening Celebration at the Berlin Mitte Flagship during Mercedes-Benz Fashion Week
Last week we celebrated the Grand Opening of our new Berlin Mitte store in style and we invited our celebrity frie..
The Bucket-List: SS15 Shopable Trend Report with MCM & Fashionette.de
Trnding now: the drawstring bag. German e-luxury destination reports the SS15 shape-to-watch is perfectly sized f..
SoHo Store Opening in New York
A new store opening in one of NYC's most vibrant and trendy neighbourhoods? Yes please! The new boutique is 4000 s..
Shop in Shop Debut in POOL, Munich
From gilded tessellations to contemporary graphite fixtures, MCM debuts with Munich’s most recognisable concept st..
Editorial Stylights: Party Season Roundup
Discover our latest editorial highlights in the party season round-up.
SS15 - Introducing Model Lizzy Jagger and Photographer Daniel Jackson
Inspired by the voracious culture of digital gaming, MCM goes graphic for Spring/Summer 2015 with a vivid, daring ..
MCM Debuts Game On! Diamondland!
Inspired by the culture of digital gaming, MCM goes graphic for Spring/Summer 2015 with a vivid, daring and dynami..
Grand Opening at Wuhan International Plaza
In anticipation of the upcoming New Year, MCM debuted at the Wuhan International Plaza. Designed with an intimate ..
Grand Opening in Beijing Shuang An
In celebration of the winter holiday season, MCM 'decked the malls' debuting its 8th boutique at the Shuang An dep..
MCM x Stefan Strumbel Launch Event in Singapore
In keeping with this week's festive events theme, let me take you to Singapore where we recently celebrated the la..
MCM x Butter London Christmas Event
In celebration of the winter holiday season, our London Flagship store organised a little pre-Christmas get togeth..
Christmas Punch Event at the Munich Flagship
'Tis the season to be stylish - in celebration of the 2014 holidays, MCM kicked off party season with a luxurious ..
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
Raise your glasses - MCM’s culture-fashion concept store, M:AZIT celebrated it's first anniversary toasting to a y..
Grand Opening Event at MCM Lab
This season, science-fiction meets high-fashion celebrating the Grand Opening event at our latest concept store in..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..

Prev

Next

Premium Young Talents Award - The MCM Designs

29-06-2012

_MG_1632


_MG_1633


Do you remember? In January shortly before the Mercedes-Benz Fashion Week in Berlin startet, PREMIUM exhibition and MCM invited the fashion crowd to present the YOUNG DESIGNERS AWARD at F95. Three designers were honoured in the categories "womenswear", "menswear" and "accessories" by presenting their current collections!


_MG_1638


For MCM it is so important to support outstanding young designers and loves to be the the official sponsor of the event: The labels "Blame“, "Lamperia“ and "Rita in Palma“ did their best, won the award in the different categories and received the award for their outstanding designs. As a little gift from MCM, each designer got two Cognac Visetos Backpacks to show us their very own interpretation and vision:


_MG_1627


_MG_1656


And the result is just amazing. Each designer has its very own signature and matches typical characterisations of their brand with our traditional label. The whole MCM x YOUNG DESIGNERS AWARD exhibition will be presented for more than two weeks in Berlin's famous fashion boutigue "Galeries Lafayette" - the shop windows shows the two bags each label got in a totally different design!


_MG_1647


_MG_1657


Rita in Palma uses a lot knit embellish her backpack vision while blame uses neon colours to pair our traditional backpack with a funky fresh attitude. Lamperia had probably the most work to do: she has constructed a kind of coat that surrounds our MCM Backpack completely.


_MG_1642


We hope you can see it  - the weather was pretty beautiful and the sun was shining and reflected in the window. 

We all chose our favorite MCM lovelies! Which one's your favourite, hmm? 

_MG_1662


We'll try our best to show you the outstanding designs again in a few weeks. So stay tuned! 

All the best, yours Janes <3

Tags
Young , Designers , Award , Backpacks , Premium
Comment
+0