MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
MCM Youtube
MCM Facebook
 
MCM Twitter
MCM Instagram
MCM Weibo
Most Viewed
Most Commented
Most popular Tags
/
Grand Opening Celebration at the Berlin Mitte Flagship during Mercedes-Benz Fashion Week
Last week we celebrated the Grand Opening of our new Berlin Mitte store in style and we invited our celebrity frie..
The Bucket-List: SS15 Shopable Trend Report with MCM & Fashionette.de
Trnding now: the drawstring bag. German e-luxury destination reports the SS15 shape-to-watch is perfectly sized f..
SoHo Store Opening in New York
A new store opening in one of NYC's most vibrant and trendy neighbourhoods? Yes please! The new boutique is 4000 s..
Shop in Shop Debut in POOL, Munich
From gilded tessellations to contemporary graphite fixtures, MCM debuts with Munich’s most recognisable concept st..
Editorial Stylights: Party Season Roundup
Discover our latest editorial highlights in the party season round-up.
SS15 - Introducing Model Lizzy Jagger and Photographer Daniel Jackson
Inspired by the voracious culture of digital gaming, MCM goes graphic for Spring/Summer 2015 with a vivid, daring ..
MCM Debuts Game On! Diamondland!
Inspired by the culture of digital gaming, MCM goes graphic for Spring/Summer 2015 with a vivid, daring and dynami..
Grand Opening at Wuhan International Plaza
In anticipation of the upcoming New Year, MCM debuted at the Wuhan International Plaza. Designed with an intimate ..
Grand Opening in Beijing Shuang An
In celebration of the winter holiday season, MCM 'decked the malls' debuting its 8th boutique at the Shuang An dep..
MCM x Stefan Strumbel Launch Event in Singapore
In keeping with this week's festive events theme, let me take you to Singapore where we recently celebrated the la..
MCM x Butter London Christmas Event
In celebration of the winter holiday season, our London Flagship store organised a little pre-Christmas get togeth..
Christmas Punch Event at the Munich Flagship
'Tis the season to be stylish - in celebration of the 2014 holidays, MCM kicked off party season with a luxurious ..
December Editorial Stylights
MCM is everywhere! You've seen us on the back of bloggers, slung across the shoulders of celebs and on the arms of..
SS15 Press Day Highlights Part II
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement desi..
First Anniversary Lucky Bag Event at M:AZIT
Raise your glasses - MCM’s culture-fashion concept store, M:AZIT celebrated it's first anniversary toasting to a y..
Grand Opening Event at MCM Lab
This season, science-fiction meets high-fashion celebrating the Grand Opening event at our latest concept store in..
MCM Celebrates Printemps Opening with 'Move'
In celebration of our latest opening at Printemps Haussman, MCM debuted a 'Tour du Fashion', inaugurating a cycle-..
SS15 Press Highlights Part I
Revealed: Editor's top MCM selections for SS15. From glamorous graphic prints to florescent fashion-statement de..
MCM Receives Two Awards at the Asian Couture Federation Awards Gala
In celebration of MCM's distinguished designs, unique aesthetics and avant-garde culture, MCM was awarded a duette..
Discover Our New Berlin Mitte Store
Introducing Mitte; located at the heart of Berlin's historic core, MCM’s latest Flagship is designed as the contem..

Prev

Next

AW13 Punk Styling with MCM

05-09-2013

mainmc


Do you know what's really exciting when the new season's styles start arriving in store? It is to see how some of our favourite bloggers and MCM Friends have styled theirs... This time, we are looking back to the beginning of the Summer, when we co-hosted the famous Luisa Via Roma Style Labs during the store's Firenze4Ever weekend extravaganza. Today we are paying extra special attention to the Tantris line, as styled by HerWorldPlus (discover the other style labs including MCM here and here). The theme for the whole Firenze4Ever event was perfect for us to announce the new AW13 "Fly With Punk" campaign too as it was On Stage - Where art, music & fashion meet between the virtual and the physical", inspired by punk-rock aesthetics, the event celebrated the 70s subculture that still inspires many designers. 


9137687080_d34b414a20_o


Let's shine the spotlight on HerWorldPlus, which is a Singapore based online portal for stylish women achievers. Based on Singapore's number one women's interest magazine "Her World", the website is the go-to place for shopping, fashion and beauty trends for Singapore women.



Screen Shot 2013-09-05 at 15.50.32

Read the posts here and here


Screen Shot 2013-09-05 at 15.49.44

Have a look at the Style Lab here


Now let's see how they styled our collection...


_DSC0872


_DSC0862


_DSC0823


_DSC0797


Rock, punk and grunge are the three protagonists of this Fall's trend parade - mix them up with contemporary designs and you get "chaos meets couture"! Our new AW13 campaign is no stranger to this as it invites you on a journey inspired by neo-grunge, couture, punk and some wonderful women pioneers.



bag

You can purchase our Tantris line from Luisa Via Roma and Very Poolish


Now... How would you style MCM if you had to Fly With Punk?


Traduction - La ligne Tantris version punk avec HerWorldPlus.


Love from Mademoiselle Robot




Tags
MCM , Punk , HerWorld , Tantris , LVR
Comment
+0