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MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..
Munich2Beijing Rabbit Project Tour: About the The Phoenix International Media Centre
Two weeks ago, MCM got it ‘Game On’ for the official SS15 ‘Diamondland’ fashion show premiere. Presented through a..
SS15 Beijing Fashion Show Celebrity Stylights & Afterparty featuring V V Brown
It’s official: from black-tie highlights to handbags and heels, MCM ignited the international stage introducing th..
MCM Opens in Xi’an Plaza Printemps
From creamy, pastel hues to muted earth tones, MCM launches its premiere in Xian at the Plaza Printemps. Located..
MCM Celebrates Vogue Fashion's Night Out in Space
From intergalactic-‘glam to stellar-style, MCM celebrated Vogue Fashion’s Night Out with a fashion-fete at our Spa..
Taipei Pop up Premiere at the Breeze Centre Songgao
Calling all Digital Soldiers: in celebration of our pop-up store tour, MCM premiered at the Breeze Centre Songgao...
Michael Michalsky Salutes Officiel Hommes 6th Anniversary with MCM
This month, L'Officiel Hommes celebrated their 6th anniversary. To celebrate, MCM's Creative Director, the talente..
MCM Debuts the X-Mini
3 styles, 1 bag: from over-the-shoulder ‘glam to cross-body couture, MCM proudly unveils the next generation of bo..
Pop-Up Roundup Part II - Hefei & Shenyang Xing Long
From pop-up to prestige, MCM debuted a ‘tour de magasin’ inaugurating a series of mini-storefronts designed to cur..
What’s inside Your AW14 Mia Bag, Sarah-Jane?
The rumours are true: if you want to get to know someone, look inside their bag! It's not all about the exterior ..
Changsha Premiere at the Friendship Department Store
From gilded archways to muted interiors, MCM celebrated a first time debut in Changsha at the historical Friendshi..
Special Stark Backpack Meets Spikezilla in the Phoenix Magazine
Trick-or-trend: this Halloween, MCM’s edgiest hero joins forces with Spikezilla in style-royale of epic proportion..
Pop-Up Roundup Part I - Amsterdam & Tianjing
From pop-up to prestige, MCM debuted a ‘tour du magasin’ inaugurating a series of mini-storefronts designed to cur..
MCM Launches First Flagship in Macau at the Four Seasons
From Munich to Macau, MCM proudly debuted in Asia’s answer to Vegas en-vogue, the Cotai Strip. Located in the gla..
MCM Launches Ginza HAUS II in Tokyo
From classic to contemporary, MCM makes a second act debut in Ginza, launching an avant-garde counterpart to the e..
Munich Opening Social Stylights
We threw an Oktoberfest themed party for the opening of our new Munich Flagship boutique where we invited Munich’s..
Kris Wu & Shawn Dou Duke It Out, MCM Style!
Put up your dukes: this season, MCM debuted the next generation of backpack shapes celebrating mobility, heritage ..
MCM Opens in Chengu LOTTE
It’s official: MCM debuted in the world’s largest “New Century Global Centre” in Chengdu. Celebrated as China’s la..



Red Carpet Arrivals: Celebrity Stylights in Japan


As you know, we recently celebrated our grand debut in Japan. Yes, that's right, we just opened our very first flagship store in the land of the rising sun. The 300 m2 landmark boutique is located in the luxury shopping district of Ginza on Chuo-Dori Street, Tokyo. If you read the blog yesterday, you also know about our monogrammed Toei bus going around Tokyo as I write this post.


Our great launch party took place at the Audi Forum. We invited a selection of journalists, editors, stylists, bloggers and influencers to celebrate the event with us. They we treated to an exhibition featuring our Heritage collection.


Like all MCM parties, this one was filled with gorgeous people, including local celebrities that I will introduce you to below, but first let's meet the person who provided the entertainment for the evening, one of the first J-Pop stars, shining on the Japanese scene since the 80s, Mr Toshihiko Tahara...



Toshihiko is a powerful performer, so the choice of a red suit was spot on. Look at these moves! Straight from an 80s power video!



All MCM clad, the members of Benjamine really are super-stylin' and checking all of the latest trends at once: leather trousers, sports-chic, prints and just a dash of retro.



A girl after my own heart, using her MCM shopper to brighten up an all black outfit. I love the grungy styling, with chunky boots, sheer tights and a plaid shirt. The 90s are here to stay.



Riviera chic, Tokyo style means cute dresses and printed tops with chunky shoes. It could be something straight off the London catwalks, but infused with a bit of Japanese quirkiness it becomes even cooler. 



This outfit is a masterclass in twisting classics. What could be seen as a librarian outfit is given an edge with the MCM backpack and lace-up boots. This girl works at the library of style, obviously. We should all borrow the same book.



Sexy and sultry all in black, with a masculine bag and flat Chelsea boots to keep things interesting. It is all about contrasts when it comes to styling, people.



Classy, sophisticated and slightly on the sexy side with this black satin mac that will keep you guessing all night: is it a dress, is she wearing a mac?



I love how nonchalant this three are. You know, just three cool guys hanging out. All they need now are MCM skateboards! Imagine that: MCM board, how cool!



I am telling you now, I will still be thinking about this perfect black wool coat this Winter. And those boots? A picture of sartorial perfection and the perfect backdrop for this Heritage Visetos shopper.



I like a man who can mix his classics with sportswear seamlessly. I also like a man with enough aplomb to carry a clutch. Game, set and match for handsome Rihito. 



Great demonstration of the power of contrasts in fashion, once again. Here the ripped jeans and flat boots are given an evening spin thanks to a long printed coat and MCM bucket bag. 



Having fun with fashion and experimenting is another key to a great style. Here Taiki showcases it perfectly by transcending gender codes and adopting items of clothing traditionally reserved for women. He looks great in his skirt and pink Stark backpack. 

Traduction - Nos invites lors du lancement de notre boutique a Tokyo.

Love from Mademoiselle Robot

Celebs , Party , Japan , MCM , Tokyo