• Brand Story
  • Lookbook
  • Collection
  • MCM World


Video Feature
Become a fan
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
MCM Opens in Zhengzhou Mix C
Discover our brand new store in the spectacularly vast and luxurious MixC shopping centre in Zhengzhou, China.
SS15 Fashion Show Pre-Event Editorials
MCM Spring/Summer 2015 showroom highlights by Josie Loves
During her stay in New York City, our German blog ambassador visited the MCM US showroom. Discover her photos here..
Munich2Beijing Rabbit Project Tour: About the The Phoenix International Media Centre
Two weeks ago, MCM got it ‘Game On’ for the official SS15 ‘Diamondland’ fashion show premiere. Presented through a..
SS15 Beijing Fashion Show Celebrity Stylights & Afterparty featuring V V Brown
It’s official: from black-tie highlights to handbags and heels, MCM ignited the international stage introducing th..
MCM Opens in Xi’an Plaza Printemps
From creamy, pastel hues to muted earth tones, MCM launches its premiere in Xian at the Plaza Printemps. Located..
MCM Celebrates Vogue Fashion's Night Out in Space
From intergalactic-‘glam to stellar-style, MCM celebrated Vogue Fashion’s Night Out with a fashion-fete at our Spa..
Taipei Pop up Premiere at the Breeze Centre Songgao
Calling all Digital Soldiers: in celebration of our pop-up store tour, MCM premiered at the Breeze Centre Songgao...
Michael Michalsky Salutes Officiel Hommes 6th Anniversary with MCM
This month, L'Officiel Hommes celebrated their 6th anniversary. To celebrate, MCM's Creative Director, the talente..
MCM Debuts the X-Mini
3 styles, 1 bag: from over-the-shoulder ‘glam to cross-body couture, MCM proudly unveils the next generation of bo..
Pop-Up Roundup Part II - Hefei & Shenyang Xing Long
From pop-up to prestige, MCM debuted a ‘tour de magasin’ inaugurating a series of mini-storefronts designed to cur..
What’s inside Your AW14 Mia Bag, Sarah-Jane?
The rumours are true: if you want to get to know someone, look inside their bag! It's not all about the exterior ..
Changsha Premiere at the Friendship Department Store
From gilded archways to muted interiors, MCM celebrated a first time debut in Changsha at the historical Friendshi..
Special Stark Backpack Meets Spikezilla in the Phoenix Magazine
Trick-or-trend: this Halloween, MCM’s edgiest hero joins forces with Spikezilla in style-royale of epic proportion..
Pop-Up Roundup Part I - Amsterdam & Tianjing
From pop-up to prestige, MCM debuted a ‘tour du magasin’ inaugurating a series of mini-storefronts designed to cur..
MCM Launches First Flagship in Macau at the Four Seasons
From Munich to Macau, MCM proudly debuted in Asia’s answer to Vegas en-vogue, the Cotai Strip. Located in the gla..
MCM Launches Ginza HAUS II in Tokyo
From classic to contemporary, MCM makes a second act debut in Ginza, launching an avant-garde counterpart to the e..
Munich Opening Social Stylights
We threw an Oktoberfest themed party for the opening of our new Munich Flagship boutique where we invited Munich’s..
Kris Wu & Shawn Dou Duke It Out, MCM Style!
Put up your dukes: this season, MCM debuted the next generation of backpack shapes celebrating mobility, heritage ..
MCM Opens in Chengu LOTTE
It’s official: MCM debuted in the world’s largest “New Century Global Centre” in Chengdu. Celebrated as China’s la..



First Lady Croco Blue - A Day In The Life...



Yesterday I introduced you to one of the newest members in the First Lady family: the First Lady Croco Blue. Like her sister the First Lady Croco Pink, she is cool and edgy but she is also a powerful and ambitious woman, who is not afraid to take risks in life and in fashion.

The First Lady Croco Blue woman is independent, with strong ideas and tastes and she isn't afraid to express herself and speak out. Her Mazarine Blue bag is the spokesperson of her personality and follows her everywhere, from the office to the yacht club.  Explore her lifestyle through a voyage of memoires:

The Study: Her Sanctuary

The First Lady Croco Blue is a bit of a workaholic: she loves her work and does it with passion. Her home is beautifully decorated, but her office is the crown jewel. It is so tasteful and elegant, she feels inspired as soon as she steps in her study. Throughout the years, it has become a sanctuary of sorts, where she keeps all the objects and trinkets she collected from her travels.


Travelling in Style

When she travels, the First Lady Croco Blue likes to take her time. Her life is so hectic, she enjoys the moments of grace when she is in between destinations. Her vehicle of choice? The train - preferably the Orient Express as she loves its more than anything else. She loves being thrown into a more glamorous time.


A Night at the Opera

Wherever she goes, she loves going to the Opera. Her favourite is the Palais Garnier in Paris where she spends a few long weekends every year. She delights in the awakening of the senses through the art of lyrical music. She also enjoys dressing up for the night in her best couture gown.


Escape to the Country

She also enjoys escaping to the country side where she enjoys serene afternoons sharing fresh food with some friends on a crisp green lawn. You see, she works so hard all year but she also enjoys relaxing "hard". This is what makes her so strong and allows her to be so completely fearless.


Gossip by the Pool

One of her favourite photographers is Slim Aarons. Particularly his photograph called "Gossip by the Pool" because it reminds her of the time she spent in California, driving from Los Angeles to Palm Springs in her beautiful convertible. Mid-century modern homes and cocktail parties with a few dear friends are really all that she needs.


Traduction - La First Lady Croco Blue a une vie bien mouvementee. Elle aime egalement se relaxer avec style.

Love from Mademoiselle Robot

first lady , croco , blue , mcm , lifestyle