The Art of the Backpack
The Orient Express travelled from Paris to Istanbul carrying kings and courtesans, aristocrats and spies. In small villages the children would hear the train and race towards the tracks. The fast ones saw the silk sheets and the gentlemen puffing fat cigars. In moments the train would pass, leaving behind a longing for adventure that would last forever.
Next there would be flight, and a journey to the moon, but travel was still very elusive in the 1970s, when MCM’s story began. Inspired by their forefathers, a globetrotting elite emerged, travelling new continents freely for business and pleasure. They were at the dawn of a new age, but the baggage they carried was still as heavy and unsightly as before.
The ‘70s elite instantly adored MCM, and the name quickly became established on the fashion scene. Tastes were continuing to unstiffen, and early MCM backpacks had a classic, functional style that freed the nomads to cross cities, climb mountains and travel thousands of miles.
German manufacturing has been recognised for its sophistication and quality since the 3rd century. The same values can still be seen in the care, attention and love that go into every detail of an MCM design. Fashions have moved on, but the workmanship and construction have stayed true to the hallmarks of German craftsmanship throughout the ages.