MCMworldwide.com

  • MCMworldwide.com
  • Brand Story
  • Lookbook
  • Collection
  • MCM World

MCM

Highlights
Video Feature
Become a fan
 
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
/
MCM Reopens in LOTTE Busan
After a few short weeks refurbishing our store - we're back in Busan, Korea at the amazing Lotte mall! Check out t..
Blogger Makeover in Chelsea, London - Milan Style
This year’s Blogger Makeover took place in Chelsea, London, home to our Flagship Boutique at 5, Sloane Street, jus..
MCM Debuts in Taipei at the Breeze Centre
It’s official: MCM debuted in Taipei’s luxurious Breeze Mall in style. Featuring ashened graphite facades & polis..
Munchen in Hong Kong: MCM Haus HK Anniversary Gala Dinner
Raise your glasses: last week we toasted to the 3rd anniversary of our colossal Entertainment Building Flagship in..
Rising Sun Launch: MCM Lands in Japan
In celebration of MCM's highly-anticipated Grand Opening in Tokyo, we painted the town 'Cognac' celebrating all th..
Spring Fever with Harods & Paradiso
Attention shoppers: the UK's premier locale for luxury, Harrods are offering an exclusive Paradiso POUCH with a va..
MCM x Li Xiao Ran Photoshoot in Modern Weekly China
China's most beloved soap opera star Li Xiao Ran features on the cover of Modern Weekly China in celebration of ou..
Spotted at the Independent Spirit Awards: Frauke Ludwig x MCM
German TV presenter Frauke Ludowig flaunts her glam-rock credentials at the Independent Spirit Awards 2014 in a go..
iAPM Grand Opening Highlights
The wait is over: from black tie highlights to handbags & heels, on 7 Friday we rolled out the red carpet to the f..
Sporty-Chic with Keana & Fashion Has It
From casual to couture, our latest SS14 Keana Collection makes bold style-statements that makes heads turn. Disco..
SS14 White Day Gift + Style Guide featuring Ji-Hye Han & Hae-Jin Park
Exciting times ahead: some of our SS14 products were recently featured in editorials in Cholsun Ilbo and The Star,..
Fashion Has It: Style Diary With MCM
Claire and Vasia from Fashion Has It take us on a European travel whirlwind from Greece to France and Switzerland...
Buzzing in Busan: MCM Opens in Shinsegae Centum City
We’ve just expanded our boutique inside the world’s largest department store. Take a look at our state-of-the-art ..
Berlin Flagship Cocktail Party with Kelis & Marcel Djeng
In celebration of our latest Spring / Summer ’14 collection, MCM hosted an exclusive cocktail reception at our Ber..
Keana: Inspiration & Style File
Today's new star is Keana... With its beautiful handcrafted shrunken lamb leather body and cowhide lining, the Kea..
MCM Opens in Jelmoli, Zurich's Historical Department Store
It’s official: after the success of our Swiss Flagship debut in 2013, we’re pleased to inaugurate our latest retai..
Valentine’s Day Gift Guide with Selfridges
Valentine Day is almost here, so Mademoiselle Robot compiled a little Valentine's Day Gift guide based on what she..
MCM Opens in Shanghai iAPM
Introducing MCM’s latest Flagship Boutique at the Shanghai iPAM mall ? MCM’s hottest landmark for ‘luxe is a retai..
MCM Opens in Taipei Breeze Centre
With Chinese New Year around the corner, we’re rearing to celebrate the Year of the Horse in style. To kick off t..
MCM Opens in Printemps du Louvre, Paris
In its latest premiere in a series of retail exclusives, MCM takes Europe’s ‘City of Lights’ by style, debuting at..

Prev

Next

Discover the Brand New MCM Pop-Up Studio in Munich

20-11-2013

Today is not like any other day. It is an extremely special day. A momentous occasion that we would like to celebrate with you. On November 15th, we opened our very first Pop-Up Studio in Munich, the city where it all started: the birthplace of MCM. This will be an opportunity for us to re-establish our roots in our home town, but also to celebrate our wonderful and successful collaboration with pop-artists Craig & Karl


Screen Shot 2013-11-19 at 15.50.02

The MCM Studio windows


The MCM Studio is located in the very heart of the city and decorated in the theme of the new Craig & Karl collection. MCM occupies a prime position in the luxury shopping district of Max-Joseph Plaza, surrounded by some of the world's leading designer labels. 


Screen Shot 2013-11-19 at 15.50.20


Screen Shot 2013-11-19 at 15.50.47

Inside the MCM Studio you will find our AW13 collection alongside the new Craig & Karl products. 


The store is 96 sqm, with an additional 57sqm showroom entirely designed by our in-house team. The background wall, covered in Visetos Noir with a polka dot pattern echoes the "Beyond Snowdome" collection. Snow drops are projected in the space too to further the illusion of a wonderful Alpine adventure, all of it under a watchful Goggle Eye on the wall.


Screen Shot 2013-11-19 at 15.51.13


Screen Shot 2013-11-19 at 15.51.22


Screen Shot 2013-11-19 at 15.51.29

Three exclusive Craig & Karl canvases adorn the gallery space.


The space also includes a gallery section, where three large scale exclusive Craig & Karl canvas are currently on display. There, customers will be able to enjoy a drink at our refreshments area while browsing items in the showroom. We want to invite our visitors to stay a while and soak in the MCM lifestyle, because it is all about the lifestyle. The studio will be open until the end of May 2014.


Screen Shot 2013-11-19 at 15.50.52


Screen Shot 2013-11-19 at 15.51.00

Customers can enjoy their MCM experience within our refreshments section


We are hosting an opening event at the end of this week, with special performances, extravagant catering and drinks... Stay tuned for more news about this on the blog!


MCM STUDIO

Residenzstr. 7

80333 Munich

+49 (0)89 25 20 76 22 

studio.munich@mcmworldwide.com


Traduction - Nous venons d'ouvrir un espace temporaire a Munich. La boutique sera ouverte jusqu'a la fin mai et comporte un bar, une galerie et un showroom.


Love from Mademoiselle Robot



Tags
MCM , Studio , Munich , Craig Karl , Pop-Up
Comment
+0