A luxury brand is nothing without a devoted fan base of fashion mavens and mavericks who reinvent the products everyday by styling them in personal ways. Here at MCM we pride ourselves in having a very loving and creative group of fans who take our collections to places we would never have thought existed... and they do it with gusto. I often look at our Instagram feed (MCMWorldwide) and at some of the MCM hashtags on Instagram and Twitter (#MCMWorldwide #MCM #MCMfans) to find inspiration on how to carry some of my bags. From cute girls in Japan to tough guys in America, MCM backpacks are constantly being reinterpreted.
Since January is a month for reflecting on the past year, I thought I'd show you my top 10 favourite fan looks from 2012. I made it all about backpacks this time as I needed a focal point. The 10 fans I picked are displayed here in no particular order as I love them all equally!
\Nothing cuter than a little girl and her daddy wearing matching backpacks!
I like how Natalie paired her B.I.G. backpack with a pretty vintage frock.
Who doesn't want to build a shrine to their MCM backpack?
Street style shot of a man wearing double MCM - what a guy!
Cool shades, cult brand and Stark backpack, you can't go wrong with this combination!
There is something really extra cute about a girl in an oversized backpack.
The ultimate chic: matching backpack and bus.
Hama MCM backpacks!
Cute dog, check. Cute backpack, check. Combination of both: cute overload!
Just two really dapper dudes taking a walk... One of them rocking a Stark backpack.
Traduction - Sans nos fans, nous ne sommes rien. Voici mes dix looks preferes pour 2012.
Love from Mademoiselle Robot