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- Spotted: Miley Cyrus & The Little Veronika Visetos
- Super Hollywood starlet Miley Cyrus was recently voted #1 Most Beautiful woman in the world by Maxim and frequentl..
- Debut en Suisse: Zurich Flagship Video Premiere
- On 7 May, MCM became Switzerland’s toast-of-the-town inaugurating the latest Flagship Boutique at the heart of the..
- MCM Blogger Makeover Zurich Edition - Official Debut
- It’s official: on 7 May we painted the blogosphere cognac, inaugurating the grand debut of our first Blogger Makeo..
- Red-Carpet Arrivals: Highlights in the Limelight
- Our Zurich Flagship Opening Party was a star studded event. Find out who came, who wore what and what they got up ..
- Stylevolution of the White Visetos
- The White Visetos range has been brightening up our Summers since 1978! Discover its various incarnations here:
- MCM Blogger Makeover UK Edition - Monsieur Robot
- It is time to get to know the bloggers that took part in this season's Spring / Summer '13 UK makeover! Today we m..
- White Visetos Highlights in the Limelight
- Our White Visetos items are very popular, especially this time of year. Find out which international publications ..
- MCM Blogger Makeover UK Edition - Mademoiselle Robot
- It is time to get to know the bloggers that took part in this season's Spring / Summer '13 UK makeover! First up i..
- MCM Blogger Makeover UK Edition - Meet The Bloggers!
- Welcome to the new edition of the MCM Blogger Makeover (UK)... Find out who took part this year. Warning: this pos..
- Coming Attractions: SS13 Blogger Makeover - Zurich Edition
- Lights! Fashion! Action! Get ready style-connoisseurs: in celebration of our latest Swiss debut, we collaborated ..
- Mother’s Day Gift Guide
- Mother's day is around the corner... If you haven't found a present yet for the most important woman in your life,..
- ThisisJaneWayne.com Highlights: MCM's Grand Opening in Zurich
- Follow our German Blogger Ambassador duo This is Jane Wayne from Berlin to Zurich to celebrate MCM's Grand Opening..
- MCM Inaugurates Flagship Premiere in Switzerland
- We are proud to announce the latest of our international flagship openings, located in the heart of Switzerland: t..
- Coming Attractions: MCM Blogger Makeover - UK Edition SS13
- Are you ready for the SS13 MCM Blogger Makeover? Go behind-the-scenes & get a sneak-peek to discover who participa..
- Nuovo L in the Spotlight!
- Our brand new members of the Nuovo L caught the attention of a lot of magazines & glossies since the launch of the..
- Nuovo L in London: Colour Tips
- Eccentric or minimal, the London look is always inspiring. Let's go on a colour hunt in the streets of the capital..
- What's Inside the Tracey Shoulder?
- If clothes make the man, do handbags make the woman? Discover what’s inside the latest edition of our Tracey shou..
- Introducing Tracey's SS13 Inspiration Mood Board
- Discover what inspired the colour choice of the new Tracey line for SS13 with Mademoiselle Robot:
- Delma In The Spotlight: Press Vignettes
- Our beautiful and minimalistic Delma collection caught the eye of some of our favourite magazines and glossies. Fi..
- 'Tour du Monde', Veronica Style: The Mood Board Edition
- Yesterday we commenced our petite 'tour du monde' by immersing into a glitzy world of marine-inspired marvels, pur..
Introducing the MCM & 'Individualism' Blogger Style Party
13-07-2012-
They say that style can be somewhat like sound - it has to stay fresh, novel and original. That’s what UK-based blog-zine Individualism is all about - a style collective dedicated to keeping things fresh, up to date, documenting style in a refreshing and unique way. Headed by a collective of progressive bloggers from East London’s creative industry, these style-savants are devout men’s fashion extraordinaires endeavouring to be the one-stop locale for men's fashion via informative posts and originally-produced shoots and videos:
On 9 Monday, we drove our distinguished Brand Experience route master to East London, home of cobble streets & warehouses to design & media studios as well as commercial art galleries. Parked near BoxPark in Shoreditch High Street, we hosted a style party with our friends at Individualism and invited like-minded fashionistas as well as London’s edgiest bloggers
The bevy of style connoisseurs enjoyed music, canapes and champagne, experiencing our newly inaugurated route master as well as our latest collections. Enthusiasts joined the Twitterati and Instagrammed the night away - discover some of our favourite highlights, below:
And of course, you can't have a blogger party without social media:
- MCM , Individual , Blogs , Shoreditch , Boxpark
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