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MCM Debuts the X-Mini
3 styles, 1 bag: from over-the-shoulder ‘glam to cross-body couture, MCM proudly unveils the next generation of bo..
Pop-Up Roundup Part II - Hefei & Shenyang Xing Long
From pop-up to prestige, MCM debuted a ‘tour de magasin’ inaugurating a series of mini-storefronts designed to cur..
What’s inside Your AW14 Mia Bag, Sarah-Jane?
The rumours are true: if you want to get to know someone, look inside their bag! It's not all about the exterior ..
Changsha Premiere at the Friendship Department Store
From gilded archways to muted interiors, MCM celebrated a first time debut in Changsha at the historical Friendshi..
Special Stark Backpack Meets Spikezilla in the Phoenix Magazine
Trick-or-trend: this Halloween, MCM’s edgiest hero joins forces with Spikezilla in style-royale of epic proportion..
Pop-Up Roundup Part I - Amsterdam & Tianjing
From pop-up to prestige, MCM debuted a ‘tour du magasin’ inaugurating a series of mini-storefronts designed to cur..
MCM Launches First Flagship in Macau at the Four Seasons
From Munich to Macau, MCM proudly debuted in Asia’s answer to Vegas en-vogue, the Cotai Strip. Located in the gla..
MCM Launches Ginza HAUS II in Tokyo
From classic to contemporary, MCM makes a second act debut in Ginza, launching an avant-garde counterpart to the e..
Munich Opening Social Stylights
We threw an Oktoberfest themed party for the opening of our new Munich Flagship boutique where we invited Munich’s..
Kris Wu & Shawn Dou Duke It Out, MCM Style!
Put up your dukes: this season, MCM debuted the next generation of backpack shapes celebrating mobility, heritage ..
MCM Opens in Chengu LOTTE
It’s official: MCM debuted in the world’s largest “New Century Global Centre” in Chengdu. Celebrated as China’s la..
AW14 Collection Launch In London
Last night, we invited our VIP London customers to an evening of fun, fashion and friandises at our Sloane Street ..
MCM Debuts in Sanya Haitang Bay
From decadent to demure, MCM launched a first-time travel retail boutique within the world’s largest duty free lux..
AW14 Collection Launch Party in Singapore
Raise your glasses: MCM recently hosted a VIP launch toasting to our AW14 collection debut in Singapore. Celebrat..
How to Wear the Cognac Visetos Backpack featuring Waka Flocka Flame
Spotted; American rapper Waka Flocka Flame sporting MCM's iconic Cognac Visetos Backpack in his latest music video..
Digital Soldier Show Window Roundup
This season, MCM fuses the organic with the digital unveiling a glitch-to-glamour aesthetic. In a high-octane vir..
MCM Opens in Tianjing at Wuqing Florentia Village Luxury Outlet Centre
Discover our new boutique at Wuqing Florentia Village Luxury Outlet Centre:
MCM Opens in Tianjing at Wuqing Florentia Village Luxury Outlet Centre
Discover our new boutique at Wuqing Florentia Village Luxury Outlet Centre:
Editorial Stylights of August
Extra-! Extra-! Style all about it! You've seen us on the back of bloggers, slung across the shoulders of celebs..
First Flagship Grand Opening in Shandong
Raise your glasses: In celebration of the grand opening of our first Flagship in the Shandong province, we toaste..



Five Tips For Running A Successful Blog




A few weeks ago, before I jetted off to France for my annual month of farniente, I wrote a piece for About Time Magazine (which you can read here on my blog).  Discover my "recipe" for blog success in 5 steps (and perhaps life success too)


1 - Celebrate other women’s success

Successful people are happy with their own achievements and don't feel like they need to spend their time being jealous or criticising others.  We should respect anyone we meet, or read about. It's not easy to build a career, maintain a happy life, do anything when you're a working woman and so it is important that we all stick together. This is a more general point, but since fashion blogging is an industry that’s mostly female dominated at the moment, it is important to remember that we celebrate each other’s success.


2 - Work hard & play hard!

Blogging used to be a hobby. Now for many of us fashionistas it is a full time job. And when I say full time, I don’t mean 9 to 5. I mean FULL TIME, 24/7. There is no switching off, leaving the office and forgetting about it. Your life IS your job. Don’t get me wrong, fashion blogging is exciting and fun, but it still is hard. What you see on social media is only the tip of a very pretty iceberg. What you don’t see are the sleepless nights trying to meet deadlines on the seven projects you have on at once. Instead, we show you the cool things we do because it's all about passion and a labour of love


3 -  Cultivate change

Since I started blogging in 2007, I’ve seen so many changes in the fashion industry. It blossomed slowly but surely, allowing outsiders to look in and report to other outsiders. So perhaps sometimes our reviews can be a little raw but they are all passionate, mostly well-researched and original. Of course, the evolution of the fashion industry isn’t all due to the blogging community but I like to think we helped a little. Blogs and social media have democratised the landscape and gave us all voices and our own platforms to share our honest views

4 - Don't go anywhere...

Let’s face it blogging is just the latest form of media and communication and it isn’t going anywhere. If anything it is getting more professional and there is a code of conduct of sorts being drafted. So make sure you find out all about best practices and follow the rules. If you want to be taken seriously, you have to be serious about your pursuits.


5 - Carve your own space

We all cater to different audiences. Each blogger attracts a certain type of reader. And there is plenty of space in well… cyberspace. Magazines, blogs, youtube channels, social media networks… We all provide entertainment, news, a bit of mindless fun. This isn’t a competition, this isn’t a race, you just need to carve your own space... at your own pace.
Traduction - Cinq conseils pour un blog qui marche par Mademoiselle Robot

Love from Mademoiselle Robot

Tips , Blogging , success , MelleRobot , Blogger