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Road to Brazil in the Press



It's official: Germany won the World Cup, hoooray!  Naturally, we’re happy for our team but also a bit sad this wonderfully exhilarating time has passed by, however we are nevertheless proud of #TEAMMCM’s great performance and success during this year's World Cup.

This year, MCM united six stylish soccer stars
from across the globe to join the
to partake in a very special design project.

 In our 
first sports-meets-style collaboration, we teamed football with fashion where each player co-designed a bespoke backpack.  The result?  Six unique backpacks, six unforgettable designs:




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As you already know, we all have been drooling at the mere thought of carrying these awesome backpacks... and well as it turns out, we are not the only ones. The coolest international publications have of course picked up on this stylish team as well, and so it has set the globe abuzz.  Find out more about the recent press coverage... and take a look the epic coverage!


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IBN Live:

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Which all-star Sports-Stark is YOUR favourite?

Lots of Love, 


#TeamMCM , footbal , mcm post , press , backpack