• Brand Story
  • Lookbook
  • Collection
  • MCM World


Video Feature
Become a fan
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
Pop-Up Roundup Part II - Hefei & Shenyang Xing Long
From pop-up to prestige, MCM debuted a ‘tour de magasin’ inaugurating a series of mini-storefronts designed to cur..
What’s inside Your AW14 Mia Bag, Sarah-Jane?
The rumours are true: if you want to get to know someone, look inside their bag! It's not all about the exterior ..
Changsha Premiere at the Friendship Department Store
From gilded archways to muted interiors, MCM celebrated a first time debut in Changsha at the historical Friendshi..
Special Stark Backpack Meets Spikezilla in the Phoenix Magazine
Trick-or-trend: this Halloween, MCM’s edgiest hero joins forces with Spikezilla in style-royale of epic proportion..
Pop-Up Roundup Part I - Amsterdam & Tianjing
From pop-up to prestige, MCM debuted a ‘tour du magasin’ inaugurating a series of mini-storefronts designed to cur..
MCM Launches First Flagship in Macau at the Four Seasons
From Munich to Macau, MCM proudly debuted in Asia’s answer to Vegas en-vogue, the Cotai Strip. Located in the gla..
MCM Launches Ginza HAUS II in Tokyo
From classic to contemporary, MCM makes a second act debut in Ginza, launching an avant-garde counterpart to the e..
Munich Opening Social Stylights
We threw an Oktoberfest themed party for the opening of our new Munich Flagship boutique where we invited Munich’s..
Kris Wu & Shawn Dou Duke It Out, MCM Style!
Put up your dukes: this season, MCM debuted the next generation of backpack shapes celebrating mobility, heritage ..
MCM Opens in Chengu LOTTE
It’s official: MCM debuted in the world’s largest “New Century Global Centre” in Chengdu. Celebrated as China’s la..
AW14 Collection Launch In London
Last night, we invited our VIP London customers to an evening of fun, fashion and friandises at our Sloane Street ..
MCM Debuts in Sanya Haitang Bay
From decadent to demure, MCM launched a first-time travel retail boutique within the world’s largest duty free lux..
AW14 Collection Launch Party in Singapore
Raise your glasses: MCM recently hosted a VIP launch toasting to our AW14 collection debut in Singapore. Celebrat..
How to Wear the Cognac Visetos Backpack featuring Waka Flocka Flame
Spotted; American rapper Waka Flocka Flame sporting MCM's iconic Cognac Visetos Backpack in his latest music video..
Digital Soldier Show Window Roundup
This season, MCM fuses the organic with the digital unveiling a glitch-to-glamour aesthetic. In a high-octane vir..
MCM Opens in Tianjing at Wuqing Florentia Village Luxury Outlet Centre
Discover our new boutique at Wuqing Florentia Village Luxury Outlet Centre:
MCM Opens in Tianjing at Wuqing Florentia Village Luxury Outlet Centre
Discover our new boutique at Wuqing Florentia Village Luxury Outlet Centre:
Editorial Stylights of August
Extra-! Extra-! Style all about it! You've seen us on the back of bloggers, slung across the shoulders of celebs..
First Flagship Grand Opening in Shandong
Raise your glasses: In celebration of the grand opening of our first Flagship in the Shandong province, we toaste..
MCM Tagged On Instagram IV
Here at MCM we surf the net watching the social media pulse, what's buzzing and of course, trending. We don't jus..



Road to Brazil in the Press



It's official: Germany won the World Cup, hoooray!  Naturally, we’re happy for our team but also a bit sad this wonderfully exhilarating time has passed by, however we are nevertheless proud of #TEAMMCM’s great performance and success during this year's World Cup.

This year, MCM united six stylish soccer stars
from across the globe to join the
to partake in a very special design project.

 In our 
first sports-meets-style collaboration, we teamed football with fashion where each player co-designed a bespoke backpack.  The result?  Six unique backpacks, six unforgettable designs:




ScreenClip [1][39]



As you already know, we all have been drooling at the mere thought of carrying these awesome backpacks... and well as it turns out, we are not the only ones. The coolest international publications have of course picked up on this stylish team as well, and so it has set the globe abuzz.  Find out more about the recent press coverage... and take a look the epic coverage!


Bildschirmfoto 2014-07-22 um 19.31.19

Read more here

IBN Live:

Bildschirmfoto 2014-07-22 um 19.31.38

Read more here.


Bildschirmfoto 2014-07-22 um 19.32.42

Read more here


Bildschirmfoto 2014-07-22 um 19.33.19

Read more here


Bildschirmfoto 2014-07-22 um 19.33.36

Read more here


Bildschirmfoto 2014-07-22 um 19.33.59

Read more here


Bildschirmfoto 2014-07-22 um 19.34.12

Read more here


Bildschirmfoto 2014-07-22 um 19.34.37

Read more here


Bildschirmfoto 2014-07-22 um 19.34.50

Read more here


Bildschirmfoto 2014-07-22 um 19.35.02

Read more here.


Bildschirmfoto 2014-07-22 um 19.35.26
Read more here.


Bildschirmfoto 2014-07-22 um 19.35.47
Read more here.

Bildschirmfoto 2014-07-22 um 19.37.56

Which all-star Sports-Stark is YOUR favourite?

Lots of Love, 


#TeamMCM , footbal , mcm post , press , backpack