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MCM Launches Largest European Boutique at Harrods

18-07-2014

Guys, I am absolutely over the moon to be able to share these MCM news with you today. As you know, we had a stint in Harrods' windows in 2008 and then a permanent presence from 2012, the year of our Brand Experience in London (and of the Olympics, of course). Our opening in Harrods was a very big one indeed as the department store is a truly iconic landmark in London.


Harrods_MCM_2_0094


Fast-forward two years later, and we're opening a new shop in shop concept in Harrods. It is the largest MCM shop in shop within a department store in Europe - impressive, isn't it? It comes as a great complement to our nearby London Flagship (located on Sloane street, just around the corner from Harrods).


Harrods_MCM_2_0139


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The new boutique at Harrods spans 105 sqm and is located on Lower Ground Floor, Hall 1. The design concept is simple: natural polished wood combined with gold highlights - it is the perfect canvas for our bags, reflecting both our luxurious heritage and the traditional craftsmanship. 


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In the store you will also find a designated lounge area - a luxurious feature shared by many of our more exclusive boutiques - and of course you will find there our brand new AW14 collection. You already know I am a big fan of one of our leading ladies for the new season...


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Traduction - Decouvrez le nouvel espace MCM chez Harrods.


Love from Mademoiselle Robot




Tags
Harrods , window , display , grand , opening
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