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First Look: MCM Makes Space for Exo in Seoul

27-06-2014

As you know, it wasn't long ago we inaugurated our second cultural concept store in Seoul, this time with a SPACE theme. It is massive: 200m2 over four floors including a VIP-only space for bespoke services on the 2nd floor that caters to all your MCM Heritage line needs. The 3rd floor is designed to host international DJs and can be transformed into a party venue on the roof, we set up a subculture space for indie artists' performances.


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Last night, we hosted a very special grand opening event at Space, where one of the major highlights of the night was the presence of super k-pop band Exo. The crowd went wild and the atmosphere was truly out of this world. (Quite apt really as the party took place at Space!)  


Here are some photos of the night to wet your appetite, but don't worry I will give you the full lowdown on the event very soon...


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Exo is a South Korean-Chinese K-pop boy band produced by S.M. Entertainment. Formed in 2011 in Seoul, South Korea, Exo comprises 12 members separated into two subgroups, Exo-K and Exo-M, performing music in Korean and Mandarin, respectively. Exo's debut single, "Mama", was released in April 2012. The single was a moderate success; Exo-M's version topped mainland Chinese music charts after only one day of release, and Exo-K's "Mama" music video reached to number seven on YouTube's Global Chart. The group's two albums, the 2012 debut EP Mama and the 2013 comeback studio album XOXO, were major commercial successes, selling over 1.5 million units in total worldwide. With XOXO, Exo became the youngest boy band to win Album of the Year at the Mnet Asian Music Awards, and the fastest-selling K-pop artist in twelve years. The lead singles off XOXO, "Wolf" and "Growl," were hits, landing first place trophies on music shows from all three of Korea's major free-to-air broadcast stations. The latter also peaked at number three on Billboard's Korea K-Pop Hot 100 chart. The group received numerous rookie awards in 2012, and has since won over forty awards.

exo


And now for some Friday tunes!




Traduction - Un apercu de notre soiree a Space, Seoul avec le groupe Exo.

Love from Mademoiselle Robot
Tags
Exo , Opening , Seoul , Space , K-Pop
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