• Brand Story
  • Lookbook
  • Collection
  • MCM World


Video Feature
Become a fan
Latest Tweets
Most Viewed
Most Commented
Most popular Tags
Michael Michalsky Salutes Officiel Hommes 6th Anniversary with MCM
This month, L'Officiel Hommes celebrated their 6th anniversary. To celebrate, MCM's Creative Director, the talente..
MCM Debuts the X-Mini
3 styles, 1 bag: from over-the-shoulder ‘glam to cross-body couture, MCM proudly unveils the next generation of bo..
Pop-Up Roundup Part II - Hefei & Shenyang Xing Long
From pop-up to prestige, MCM debuted a ‘tour de magasin’ inaugurating a series of mini-storefronts designed to cur..
What’s inside Your AW14 Mia Bag, Sarah-Jane?
The rumours are true: if you want to get to know someone, look inside their bag! It's not all about the exterior ..
Changsha Premiere at the Friendship Department Store
From gilded archways to muted interiors, MCM celebrated a first time debut in Changsha at the historical Friendshi..
Special Stark Backpack Meets Spikezilla in the Phoenix Magazine
Trick-or-trend: this Halloween, MCM’s edgiest hero joins forces with Spikezilla in style-royale of epic proportion..
Pop-Up Roundup Part I - Amsterdam & Tianjing
From pop-up to prestige, MCM debuted a ‘tour du magasin’ inaugurating a series of mini-storefronts designed to cur..
MCM Launches First Flagship in Macau at the Four Seasons
From Munich to Macau, MCM proudly debuted in Asia’s answer to Vegas en-vogue, the Cotai Strip. Located in the gla..
MCM Launches Ginza HAUS II in Tokyo
From classic to contemporary, MCM makes a second act debut in Ginza, launching an avant-garde counterpart to the e..
Munich Opening Social Stylights
We threw an Oktoberfest themed party for the opening of our new Munich Flagship boutique where we invited Munich’s..
Kris Wu & Shawn Dou Duke It Out, MCM Style!
Put up your dukes: this season, MCM debuted the next generation of backpack shapes celebrating mobility, heritage ..
MCM Opens in Chengu LOTTE
It’s official: MCM debuted in the world’s largest “New Century Global Centre” in Chengdu. Celebrated as China’s la..
AW14 Collection Launch In London
Last night, we invited our VIP London customers to an evening of fun, fashion and friandises at our Sloane Street ..
MCM Debuts in Sanya Haitang Bay
From decadent to demure, MCM launched a first-time travel retail boutique within the world’s largest duty free lux..
AW14 Collection Launch Party in Singapore
Raise your glasses: MCM recently hosted a VIP launch toasting to our AW14 collection debut in Singapore. Celebrat..
How to Wear the Cognac Visetos Backpack featuring Waka Flocka Flame
Spotted; American rapper Waka Flocka Flame sporting MCM's iconic Cognac Visetos Backpack in his latest music video..
Digital Soldier Show Window Roundup
This season, MCM fuses the organic with the digital unveiling a glitch-to-glamour aesthetic. In a high-octane vir..
MCM Opens in Tianjing at Wuqing Florentia Village Luxury Outlet Centre
Discover our new boutique at Wuqing Florentia Village Luxury Outlet Centre:
MCM Opens in Tianjing at Wuqing Florentia Village Luxury Outlet Centre
Discover our new boutique at Wuqing Florentia Village Luxury Outlet Centre:
Editorial Stylights of August
Extra-! Extra-! Style all about it! You've seen us on the back of bloggers, slung across the shoulders of celebs..



MCM In Selfridges: The Grand Opening!


Oh guys, I don't know where to start... I just got back from the MCM Flower Boys in Paradise pop-up shop in Selfridges and it is like a floral Heaven! I finally got to try on all the floral items which are exclusive to Selfridges and they are SO nice. I didn't even know which one to pick.

Let me rewind my excitement for a moment and take you on a tour of the space first. The pop-up space is entirely dedicated to our SS14 new collection Flower Boys In Paradise and launched this morning! It will be there until February 28th.


The MCM Pop-Up store is located by the Duke Street entrance of the department store, literally right in front of the double doors, you can't miss it! I could see shoppers, young and older browsing the stands around us and they kept being drawn by our exotic tractor beams. 


This is what greets all the Selfridges visitors when they come in through the Duke Street entrance (if you don't know it, Duke Street is a side street just off Oxford street). Our Floral backpack looks over its whimsical domain from its mirrored throne. Because this is most definitely bag royalty!


On the other end of the pop-up space is a screen showing images from our SS14 starring androgynous beauty Andrej Peijic with the Blume. This was also drawing a lot of attention from the people around.



Both sides of the pop-up are flanked by floral walls of backpacks: colourful on one side and more neutral on the other. But as you know, there is nothing neutral about an MCM backpack and they all make a statement in their own unique way. Let's have a closer look...


This bag is exclusive to Selfridges. If you want it, you will have to take a little trip to London and hotfoot it to Selfridges to purchase this worldwide exclusive. It is a limited edition so don't delay!




All these are also part of the Selfridges Limited Edition Exclusive: I predict they will sell out almost instantly. They are all so absolutely divine.



We also have a wide choice of shoppers from the Shopper Project, colourful or monochrome is up to you, but you must know they will become your best friends. I carry my MCM shoppers everywhere, all the time. 


If you are after the latest version of an MCM classic, you will also find it in the pop-up. There we have small and medium Stark backpacks in black and cognac.


This guy was also at the pop-up store and so I couldn't resist taking a photo with him. He told me he was Bugs Bunny's long lost cousin and then asked me for a leather carrot in return for a photo.


I couldn't find a leather carrot for him, but we still managed to take a photo together!


Finally if you visit us today, don't forget to play on our wheel of fortune...  Anyone who visits will get to take a spin for a chance to win either some SS14 Nail art stickers, an MCM Colour Notebook, an MCM Umbrella or an MCM Travel Wallet.


There is also a contest to win a Dual Stark Backpack (worth £545). To enter, it couldn't be easier, simply fill out a name card with your email address and we will draw a winner at random. The name cards are quite prominently displayed at the till point, but if you can't find them, simply ask a member of staff. 

Selfridges & Co

MCM Pop-Up Store

Ground Floor, Contemporary Designer Accessories

 400, Oxford Street 

London W1A 1AB

Before I go, here are a few instagram snaps from this morning. If you come visit and take photos, don't forget the #mcmselfridges hashtag!


Traduction - Notre nouveau pop-up chez Selfridges est ouvert! Venez nous voir et tentez votre chance a notre roue de la fortune!

Love from Mademoiselle Robot

Selfridges , MCM , Dual , STark , Pop up