Spring is still two months away but we cannot stop thinking about the most beautiful season... And guess what? We are so ready for quality Spring moments here at MCM. Today, we share some Springtime inspiration with you: flowers, bright colours and nature reborn.
MCM's answer to the most beloved season is Blume.
Inspired by the lustrous iconography of the flower, this exuberant collection celebrates the 9th edition collaboration between MCM & cult Japanese hip-hop label Phenomenon. Designed by notorious artist and director Takeshi Osumi aka BIG-O, this rare collection fuses nature-couture floral patterns with MCM’s iconic Visetos print and a touch of metallics to commemorate the exuberant vitality of Spring, entitled Blume. Signifying ‘flower’ in German, the sumptuous collection is handcrafted with an array of distinguished tote shapes radiating practicality, quality & class, conceived to inspire onlookers with envy.
It's all about strong colours for those incomparable Summer vibes, a rebirth to commemorate the vitality of Spring. So wake up, dear MCM lovers and celebrate Spring time with us. It's worth it!
Think of beaches, beautiful lilac fields and feel the power of the upcoming season. We would love to say "Hello Spring" with you.
LOVE the Janes <3