26 different looks, 1 gorgeous backpack. From quirky-couture to laid-back ‘luxe, Zurich’s fash-pack boasted their backpack styles with a bevy of smiles. So which look was your favourite?
Only 1 fashionista could win and you decided!
But let's start from the beginning:
As a true MCM-enthusiast, she hosted an extraordinary style event which was all about our real passion for backpacks and to celebrate style as an art, thus inspuring our ART OF BACKPACK style contest
It's all about celebrating a great revival of the ’90s leather backpack trend - today, MCM offers some of the most desirable designs, available in different sizes to accommodate your personal lifestyle - in Sandra's own words
MCM and Sandra hosted a warm, luxurious event with fancy cocktails and a cool DJ Set by Jason Storm.
The icing on the cake? Guests were able to get their picture taken with a backpack from the Zurich Visetos Collection that features a blue and white diagonal aesthetic enhanced by MCM’s iconic logo and gold studs inspired by Zurich’s coat of arms. The prize? Of course, that what it was all about: The Backpack.
And who won the facbook competition? You decided and your Likes have spoken: Congratulations Mensur Biqevci, you're the proud new owner of our Limited Edition Zurich Visetos Backpack! Congratulations <3 We have to admit - when it came to choosing a favourite, everyone looked like a winner to us. But you decided and we are more than happy about the result! <3
LOVE the Janes <3