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Stylevolution: The Armour Collection from SS13 to AW13

23-09-2013

mainarmour


The Armour Collection made its debut for SS13 (well actually it was early SS13 as the collection landed in our stores around February this year). It takes its roots in Medieval Europe, times when knights were in charge of protecting countries and nobility. It is now one of our most sought after lines, possibly because it will take you jousting against fashion faux-pas... 


In case you forgot the brilliance of the SS13 Armour collection, have a look below. 


armour


The range is entirely made of snake-embossed leather, embellished with studs - a modern take on the Knight's armour... And a real attention grabbing detail!


rANGE


For today's Stylevolution post, I will walk you through the various but subtle changes the line has gone through for the new season. Don't worry, if you loved its first iteration, you will no doubt love this new one just as much... If not more! As you know, fashion is ever evolving. Each season, we do our best to stay on top of the current trends, and of course to start our very own trends too. 


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Metallics have been omnipresent on the runway for Fall, especially gold. We already have a fairly generous amount of gold in our bags design, most noticeable on the hardware - and of course our iconic brass plate. It is time to step it up this Fall and adopt an all gold bag, to bring a bit of warmth and sunshine in the middle of the greyness. 


Our Armour backpack shed its grey coat and instead it now radiates golden sunlight with irregular studding that looks like a constellation. We love this: stars and sunshine to remind us of the Summer in the heart of the Winter.

ArmourStylevolutionExample


Another interesting evolution of our Armour backpack is the minimal take on embellishments for the more conservative dressers. I for one love a good backpack, but I also crave simplicity. This season, the Armour backpack is also available in a much simpler version, with only minimal studding on the sides, letting the beautiful exotic snakeskin do most of the talking. If you prefer a more baroque inspired style, by all means go for gold!


evobackpack



Our drawstring shopper also got a Fall makeover and its pale - but sunny - yellow is now a richer, warmer shade of gold. Again, the embellishments remind me of a starry night, which is an absolute plus!

shopper


There are also some newcomers in the range, more masculine perhaps, but definitely the type of bags I would happily steal from my boyfriend. Black facade with exotic snakeskin applique on the sides, these are truly beautiful bags for work or play. 

newadditions




What do you think of our new Armour collection? Do you love it?


Traduction - L'evolution de la collection Armour depuis la saison derniere. Ca vous plait?


Love from Mademoiselle Robot

Tags
Armour , Collection , Style , Evolution , MCM
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