On July 4th, the London fashion set flocked to our flagship store on Sloane Street to celebrate the launch of the collection everyone has been coveting for the past couple of months: Eyes on the Horizon by Craig & Karl. Model and socialite Amber Le Bon behind the decks got the party started playing a selection of easy breezy Summer hits including Bloodshake by Peace, Bros by Wolf Alice or Colours to Life by Temples. Meanwhile, our guests were sipping on Ice on the Horizon cocktails, nibbling on ice cream cones before stepping into our Eyes on the Horizon photo booth...
The photobooth was definitely one of the highlights of the evening and all our guests had a go in there, trying on palm tree adorned sunglasses accessorised with the latest and greatest from our SS13 collection. I compiled the best photos from the evening for you!
The MCM photobooth was located in the lower floor of our Sloane street boutique.
Let's have a look at some of my favourite pics!
Model Madison Brudenell and her friends redefining the word "fun"!